2015
DOI: 10.5901/mjss.2015.v6n5p274
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Corporate Staff Identity as a Factor of Increasing Labor Productivity

Abstract: Corporate identity affects the efficiency of any organization due to the fact that it increases the group solidarity and highly motivates every member of a company. It also much improves the discipline of the staff. The given article is devoted to the scientific approaches to the idea of the corporate identity of the staff of a company as well as to the analysis of the results of the research of the process of the corporate identity formation at a large retailer company. As a result of the research the author … Show more

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Cited by 3 publications
(2 citation statements)
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“…Achieving the qualified labor opens the gate for effective human resource management which centers in increasing employee or labor satisfaction. Academically, employee satisfaction provides opportunities for raising labor productivity by engaging the full commitment and highperformed working from organizational workforce (Cho and Erdem, 2006;Belay et al, 2014;Gaisina et al, 2015).…”
Section: Labor Productivity Improvementmentioning
confidence: 99%
“…Achieving the qualified labor opens the gate for effective human resource management which centers in increasing employee or labor satisfaction. Academically, employee satisfaction provides opportunities for raising labor productivity by engaging the full commitment and highperformed working from organizational workforce (Cho and Erdem, 2006;Belay et al, 2014;Gaisina et al, 2015).…”
Section: Labor Productivity Improvementmentioning
confidence: 99%
“…For example, internal barriers, preventing a company's development may be considered as one of such threats. (Gaisina, Gareev, Valitova, Khairullina,Ustinova, 2015). The new understanding of the personnel management presupposes the qualitative inner reorganization of companies based on the principles of synergism and the system theory.The use of these principles presupposes understanding of reorganization processes as a way of the staff self-organization and adaptation to the new market reality.…”
Section: Introductionmentioning
confidence: 99%