Corporate Sustainability Communications: Aspects of Theory and Professionalization

Signitzer, Benno; Prexl, Anja

doi:10.1080/10627260701726996

Cited by 140 publications

(85 citation statements)

References 10 publications

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“…The term ''sustainable development'' in its modern form was defined as ''development that meets the needs of the present without compromising the ability of future generations to meet their own needs'' by the Brundtland Report from the World Commission on Environment and Development (WCED) in 1987 (Svirezhev and Svirejeva-Hopkins 1998;Cabezas et al 2005;Signitzer and Prexl 2008). The report that was issued by the commission spawned an interest in the research community to introduce a variety of methodologies related to the determination of measurement indicators associated with sustainable development.…”

Section: Sustainable Development and Sustainability Indicatorsmentioning

confidence: 99%

Creating a “values” chain for sustainable development in developing nations: where Maslow meets Porter

Walsh

2011

Environ Dev Sustain

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This paper serves to establish an appropriate framework for prioritizing policy related to sustainable development by combining elements of Maslow's hierarchy of needs theory with Porter's value chain theory. An appropriate balance of social sustainability, economic sustainability, and environmental sustainability is defined so that policy makers may be provided some direction in regard to appropriate and socially just resource priorities. The model that forms the basis for this framework is then tested through hierarchal regression analysis using data from 45 developing countries. Using these results, the values chain framework has been refined to consider that self-actualization and sustainable development are one and the same and that the satisfaction of society's physiological needs through the prioritization of policies related to environmental sustainability is the principle motivator for moving on to the attainment of higher-order needs such as increased levels of sustainable development.

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Section: Sustainable Development and Sustainability Indicatorsmentioning

confidence: 99%

Creating a “values” chain for sustainable development in developing nations: where Maslow meets Porter

Walsh

2011

Environ Dev Sustain

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“…An enthusiastic speech about the relevance of CS may express different motivations, including the instrumental (i.e., CS leads to better financial performance; Ulrich and Thielemann 1993) versus the philosophical ones (i.e., CS is intrinsically good and adopting CS initiatives is a moral duty). Finally, impression management aims may have impelled leaders to voice a rhetoric divergent from their real intents and actual behaviors (Brytting and Trollestad 2000;Hooghiemstra 2000;Maignan and Ralston 2002;Schaltegger and Burritt 2010;Signitzer and Prexl 2008). We believe that if impression management had influenced the CEOs in a pronounced way, more homogeneous perspectives would have emerged from the data.…”

Section: Limitations and Future Researchmentioning

confidence: 89%

Corporate Sustainability: A View From the Top

2015

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Through a qualitative approach (via semistructured interviewing), we explore the perspective of 72 CEOs of companies operating in Portugal about the definition of corporate sustainability (CS) and its facilitators, and obtain four main findings. First, most CEOs equate CS with the company's continuity/viability. Second, the relevance ascribed to different stakeholders differs considerably: while more than 50 % of CEOs cited shareholders/profits, and more than 40 % mentioned the natural environment and employees, very few mentioned customers, society, suppliers, the State, or competitors. Third, the management practices considered as most important to develop CS are (a) the organization's strategic alignment with a long-term orientation, and (b) developing and energizing people within a positive organizational climate characterized by trust and ethics. Fourth, the leadership characteristics and behaviors considered as most important to foster CS are scrutinizing the future and leading people through a mobilizing vision; energizing and developing employees; and leading by example. While the whole picture is largely consistent with the ''sustainable strategic management'' (SSM) approach suggested by Stead and Stead (2014) and with recent CS integrative approaches, the great majority of CEOs who participate in the study have not embraced such integrative and coevolutive perspectives.

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“…With the ubiquitous popularity of Internet-based technology, organizational Web sites have become a primary channel for organizations to communicate what they stand for to their stakeholders (Coombs, 1998;Estrock & Leichty, 1998Signitzer & Prexl, 2008). Scholars have investigated the content of organizational Web sites regarding various aspects that include; relationship building (Ki & Hon, 2006), corporate social responsibility (Capriotti & Moreno, 2007;Estrock & Leichty, 1998Ferguson & Popescu, 2007;Signitzer & Prexl, 2008), and diversity issues (Uysal, 2013).…”

Section: Introductionmentioning

confidence: 98%

“…Scholars have investigated the content of organizational Web sites regarding various aspects that include; relationship building (Ki & Hon, 2006), corporate social responsibility (Capriotti & Moreno, 2007;Estrock & Leichty, 1998Ferguson & Popescu, 2007;Signitzer & Prexl, 2008), and diversity issues (Uysal, 2013). While organizational Web sites have become a primary source for companies to communicate their proactive positions regarding organizational environmental issues to stakeholders, and stakeholders most frequently turning to Web sites to learn about environmental issues (Bortree, 2011), there is a void of research investigating how organizations communicate their sustainability messages via Web sites.…”

Section: Introductionmentioning

confidence: 99%

Organization sustainability communication (OSC): Similarities and differences of OSC messages in the United States and South Korea

Shin

2015

Computers in Human Behavior

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Corporate Sustainability Communications: Aspects of Theory and Professionalization

Cited by 140 publications

References 10 publications

Creating a “values” chain for sustainable development in developing nations: where Maslow meets Porter

Creating a “values” chain for sustainable development in developing nations: where Maslow meets Porter

Corporate Sustainability: A View From the Top

Organization sustainability communication (OSC): Similarities and differences of OSC messages in the United States and South Korea

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