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Use policyThe full-text may be used and/or reproduced, and given to third parties in any format or medium, without prior permission or charge, for personal research or study, educational, or not-for-pro t purposes provided that:• a full bibliographic reference is made to the original source • a link is made to the metadata record in DRO • the full-text is not changed in any way The full-text must not be sold in any format or medium without the formal permission of the copyright holders.Please consult the full DRO policy for further details. First, the demise of near-center producers crystallizes the difference among classes of organizations which benefits the market success of peripheral producers. Second, individual peripheral producers that face an audience that values their identity claims and exhibit credible engagement with their claimed identity, encounter greater market success. Our contributions to the literature are discussed.