Cost sharing mechanisms for carbon pricing: What drives support in the housing sector?

Kaestner, Kathrin; Sommer, Stephan; Berneiser, Jessica; Henger, Ralph; Oberst, Christian

doi:10.2139/ssrn.4522920

Cited by 1 publication

(1 citation statement)

References 37 publications

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“…The consumer expects the price of the refillable-packaged product to be lower, as there is a lower charge for the packaging itself [91]. This benefit increases the adoption of refillable packaging [92] by selling packaging cheaper, that is, a financial incentive [17,23] and cost reduction [93]. The results indicated that there are financial benefits associated with refillable cosmetics.…”

Section: Financial Benefitsmentioning

confidence: 99%

Drivers and Barriers Influencing Consumers' Intention to Purchase Cosmetics With Refillable Packaging

Kazançoğlu,

Köse,

Arslan

2024

Packag Technol Sci

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In recent years, conscious consumers have become an important segment of the market. In the cosmetics industry, green products are also at the forefront. The refillable packaging is a significant step in this direction. The aim of this study is to identify the drivers and barriers that affect the intention to purchase cosmetics with refillable packaging. In‐depth interviews were conducted with 20 Generation Z women. Content analysis was used to identify themes, categories and subcategories in the transcripts. According to the results, the categories that drive consumers to purchase cosmetic products with refillable packaging include peer influence, marketing communication, social media, perceived benefits, brand reputation, environmental consciousness and knowledge, anticipated positive emotions, product availability and variety. The barriers identified include lack of awareness and knowledge, high prices, influencer effect, low perceived consumer effectiveness, consumers' concerns about greenwashing, product quality and status concerns, health concerns and operational barriers. These results provide a comprehensive understanding of consumers' intentions to purchase refillable packaging.

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Section: Financial Benefitsmentioning

confidence: 99%