Aims:To explore nurses' views on future priorities for the profession and to examine social media as an engagement tool to aid policy discussion and development.Background: Nurses are often not directly involved in policy creation and some feel it is a process they cannot easily influence.
Methods:A descriptive mixed methods study of a Twitter chat hosted by the Chief Nursing Officer for Scotland was undertaken. Data were gathered using an analytics platform and NCapture software. The framework approach aided thematic analysis to draw out themes.Results: Sixty-four people took part in the Twitter chat (#CNOScot) and posted 444 tweets. Nurses called for investment in technology, nursing research, education and mental health. Primary care and advanced practice roles to support older adults with complex health and social care needs were also seen as vital to develop further.
Conclusion:Social media can help reach and engage nurses in policy discussion and ensure there is better continuity between policy and practice but some groups risk being excluded using this digital medium. (Taylor, 2016). DiChiacchio (2014) developed a website that was used by advanced practice nurses and students to communicate information to policy makers about the importance and value of their role. The findings from this study suggest that digital platforms could help to improve the involvement of nurses in the policy making process. However, very little primary research exists on the use of technology, in particular social media, to engage nurses in health policy debate and development.
Implications for Nursing
| BACKGROUNDNursing leaders are primarily focused on developing the professional knowledge and skills of the workforce to improve practice and patient outcomes, by setting priorities and implementing policies that help shape the future direction of nursing (Antrobus & Kitson, 1999;Disch, Dreher, Davidson, Sinioris, & Wainio, 2011). In response to a new national strategy called "2020Vision" to achieve high quality health care in Scotland, the Chief Nursing Officer (CNO) published plans to ensure the nursing profession could meet this new agenda (Scottish Government, 2014). These outline how to improve upon and expand the capacity of the nursing workforce in the coming years, to support the integration of health and social care, promote preventative health and person-centred care, and deliver services in the home or community where possible to enable patient self-management. In addition, a new national strategy called "2030 Vision for Nursing" is under development and the CNO is utilizing a range of engagement strategies to ensure nurses at all levels can participate in this process.One avenue being used by the national health directorate to convey and exchange information with nurses throughout Scotland is social media, which now forms part of the CNO's communications strategy.Social media is a relatively new technological phenomenon that enables users to create personalized profiles and build open virtual communities where people...