Cross-media publishing by U.S. newspapers

Abstract

Convergence implies that previously unalike areas come together, approaching a common goal. A subordinate concept of convergence, i.e., media convergence, is a concept that has become common when denoting a range of processes within the production of media content, its distribution and consumption. The concept of media convergence has achieved buzzword status in many contexts due to its widespread use.The concept is not new and has been discussed by researchers in many academic fields and from several different points of views. This thesis will discuss media convergence as an ongoing process and not an end state.

Comparison of Alternative Channels in Cross Media Publishing

“…The first alternative publication channel that the newspapers have implemented is WWW. In the last 12 years the web sites of many newspapers are enhancing their services and are used to expand their readership in print and digital form [4].…”

The public perception of the print and electronic newspapers and magazines editions: Case of Serbia

“…Information on the Web need no physical transport which is a desirable quality both from the economic and the environmental point of view (Veglis, 2007), especially in the 21 st century. Every article published on Internet could be supplemented by an unlimited number of photos and additional video material.…”

“…Print channel has its limitations such as the time needed for production -printing of the content. In general, the process starting from planning through leaving the print and distributing is time-consuming and, in many cases, complex (Veglis, 2007).…”

“…Reporters cover events with several possible publishing channels in mind, which was foreseen by Bartlett in 1994 (Bartlett, 1994). The research conducted in 2007 about the use of alternative channels for information distribution of top 10 American daily papers shows that the big companies have been on that road for some time now (Veglis, 2007).…”

“…Today, journalists and photojournalists use computers and computer systems for editing texts, images and news. The World's leading newspapers have their own platforms for the content collection and distribution, thus speeding up the workflow processes while ensuring the quality (Veglis, 2007).…”