Cross-Strait Tourism and Generational Cohorts

Chung, Jin Young; Chen, Chun–Chu; Lin, Yueh‐Hsiu

doi:10.1177/0047287515569775

Cited by 37 publications

(30 citation statements)

References 69 publications

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“…The Generational Cohort Theory has been successfully used in market segmentation as well as in the fields of consumer behaviour and management. Different values and behaviours were found in the U.S market among different generational cohorts, including apparel consumption (Rahulan, Troynikov, Watson, Janta, & Senner, 2015), shopping values (Jackson, Stoel, & Brantley, 2011), luxury consumption (Eastman & Liu, 2012), tourism (Chung, Chen, & Lin, 2015) and online services (Obal & Kunz, 2013). Applying the Generational Cohort Theory in the Chinese second-hand clothing market and building on the study conducted by Xu et al (2014), this study postulates that consumers in the four different generational cohorts in China will have different behaviours towards second-hand clothing.…”

Section: Theoretical Framework and Hypotheses Developmentmentioning

confidence: 92%

Second‐hand clothing consumption: A generational cohort analysis of the Chinese market

Liang

2017

Int J Consumer Studies

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China's rapidly growing economy and consumption are creating serious environmental problems in the country. The throwaway trend credited to fast fashion changes and short-lived styles made textiles and clothing a new body of solid wastes, resulting in a negative environmental consequence in China. While minimizing consumption of textiles and apparel cannot be the primary solution to environmental problems, it is important to enhance consumer awareness of the impact of their daily consumption on the environment and to promote environmentally sustainable apparel consumption and disposal behaviours. From a generational cohort perspective, this study aims to gain an insight of Chinese consumers' behaviours towards second-hand clothing, in terms of their consumption intentions and the influence of consumers' perceived values, perceived concerns and descriptive norms on their purchase intentions. Data for this study were collected through a survey of 350 Chinese consumers across the four generational cohorts in China, including the Post-60s, Post-70s, Post-80s and Post-90s. It was observed that Chinese consumers, in general, had a strong resistance towards second-hand clothing consumption, with the Post-70s having the strongest resistance. Significant differences were identified among the four cohorts.The younger generations perceived higher values and held higher purchase intentions than their older counterparts. Different motivations were also identified among the four cohorts in their second-hand clothing consumption. K E Y W O R D SChinese consumers, descriptive norm, generational cohorts, perceived concern, perceived value, second-hand clothing

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Section: Theoretical Framework and Hypotheses Developmentmentioning

confidence: 92%

Second‐hand clothing consumption: A generational cohort analysis of the Chinese market

Liang

2017

Int J Consumer Studies

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“…According to (Gunn 1972), during the process of destination-image formation, organic images are first formed based on non-commercial information sources. That of organic and induced destination image was later used by numerous researchers (Chung et al 2016).…”

Section: Tourism Destination Image and Its Formation Processmentioning

confidence: 99%

“…This information may be transmitted either via television, radio, books on geography or history, newspapers, magazines, or by people living at a tourist destination. As people tend to consider information from non-commercial sources as credible knowledge, organic images have a strong influence on how people evaluate a tourist destination image (Gartner 1994;Fakeye and Crompton 1991;Tasci and Gartner 2007;Chung et al 2016;Chen et al 2017). An induced image is an image formed by promotions and communications of the tourism organizations involved in a particular region.…”

Section: Tourism Destination Image and Its Formation Processmentioning

confidence: 99%

The Role of the Geographical Textbooks in Grounding Negative Stereotypes of a Tourism Destination—The Case of Upper Silesian Conurbation in Poland

Szubert

Żemła

2019

Administrative Sciences

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Tourists’ decisions on selecting their destinations are driven by their imagination of available offers, rather than by the real offers. The special role of the image of tourism destination in the process of building a competitive position result, among other things, comes from the fact the image is a factor of competitiveness influenced by both intentional and accidental actions of entities, whom are active in a particular tourism destination as well as environmental elements, which are beyond the influence of these entities. The cities of the Upper Silesian Conurbation were for many years perceived as completely dominated by heavy industry. Nowadays, after significant changes in their economy and environment, local authorities are struggling to fight that negative perception. The aim of the paper is to examine if the negative image of the Conurbation is grounded by the textbooks for geography for secondary schools in Poland. The textbooks were studied using the content analysis as an example of important autonomous sources of information. Particular stress was put on analysis of the heading and pictures in the chapters on the Conurbation. The results prove that industrial image of the region is being grounded by the geography textbooks. It was discovered that the picture of Upper Silesian Conurbation that might be found in researched textbooks is almost identical with what was previously presented in the literature as tourists’ perception of the Conurbation. The results prove the role of the textbooks and the whole school education as factors shaping the image of particular places that people have also as adults. That role was neither researched nor clearly stated in the literature so far.

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“…Each of the four cohorts, including the Republicans (born 1930to 1950), Consolidationists (born 1951to 1960), Cultural Revolutionists (born 1961to 1970, and Social Reformists (born after 1970), experienced distinct social, economic, and political developments and turmoil, as well as transitions in modern Chinese history. Chung et al (2016) continues to apply these generational categories, finding that the age cohort is a factor influencing Chinese tourists' motivation to and cognitive images regarding visits to Taiwan. This state has been divided from the Mainland for more than a half century and remains attractive for these tourists.…”

Section: Literature Review Chinese Post-90s Touristsmentioning

confidence: 99%

“…The first contribution of this research is providing more information about the travel behaviors and decision-making processes of the post-90s cohort by analyzing empirical evidence on this topic. Other research on this topic argues that generational cohorts demonstrate significantly different tourism behaviors (Chung, Chen, and Lin 2016;Gardiner, King, and Grace 2012). Particularly, research relevant to GenZ (the post90s generation) is considerably needed, but remains scant while some scholars focus on GenY (born in the 1980s) (e.g., Jin, Lin, and Hung 2014;Nusair, Bilgihan, and Okumus 2013).…”

Section: Introductionmentioning

confidence: 99%

Modelling Chinese post-90s’ tourism loyalty to the ex-rival state using the perceived value approach

Huang

2018

Tour. hosp. manag.

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Purpose -A recent trend in tourism research involves the study of independent Chinese tourists. Yet while post-90s or Generation Z (i.e., born in the 1990s) comprises an important share of nondomestic visitors to Taiwan and other tourist destinations, this segment of the tourist population is currently under-analyzed. As a pioneering piece of research in this area, this survey attempts to understand Chinese tourists of this cohort visiting the long-divided state. Design -This research incorporates the social dimension of perceived value in the ordinarily employed perceived-value model to better understand why Chinese post-90s would like to recommend Taiwan. Methodology -This study samples Chinese students from 12 universities located in the northern, central, southern, and western regions of Taiwan. They were investigated with the selfadministered survey which is composed of five constructs, for a total of 17 questions. Structural equation modeling was employed to analyze the collected data and testify the hypotheses. Findings -The finding provides insights in the specific tourism behaviors of this cohort and how they are found distinct from their predecessors. The emotional dimension of the post-90s' tourismrelated perceived value is a strong determinant of their loyalty to Taiwan as a tourist destination. The prior-rival situation between both sides of the Taiwan Strait might signify that social dimension significantly predict their loyalty, through the mediator of satisfaction. Originality -This research provides important information for tourism businesses regarding place management and marketing strategies, enabling them to receive this new generation of Chinese customers.

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Cross-Strait Tourism and Generational Cohorts

Cited by 37 publications

References 69 publications

Second‐hand clothing consumption: A generational cohort analysis of the Chinese market

Second‐hand clothing consumption: A generational cohort analysis of the Chinese market

The Role of the Geographical Textbooks in Grounding Negative Stereotypes of a Tourism Destination—The Case of Upper Silesian Conurbation in Poland

Modelling Chinese post-90s’ tourism loyalty to the ex-rival state using the perceived value approach

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