2019
DOI: 10.1177/0301006619888992
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Crossmodal Correspondences in the Sounds of Chinese Instruments

Abstract: People tend to associate stimuli from different sensory modalities, a phenomenon known as crossmodal correspondences. We conducted two experiments to investigate how Chinese participants associated musical notes produced by four types of Chinese instruments (bowed strings, plucked strings, winds, and percussion instruments) with different colors, taste terms, and fabric textures. Specifically, the participants were asked to select a sound to match each color patch or taste term in Experiment 1 and to match the… Show more

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Cited by 11 publications
(8 citation statements)
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“…These experiments were almost evenly split between those involving pure tones and those involving musical tones. Among musical tones, the instrumentation was an important attribute as different instruments were compared, including both Western (i.e., piano, strings, woodwind, and brass;Crisinel and Spence, 2012a, b), and non-Western (i.e., erhu, guzheng, dizi, and yunluo;Qi et al, 2020).…”
Section: Product-extrinsic Soundsmentioning
confidence: 99%
See 1 more Smart Citation
“…These experiments were almost evenly split between those involving pure tones and those involving musical tones. Among musical tones, the instrumentation was an important attribute as different instruments were compared, including both Western (i.e., piano, strings, woodwind, and brass;Crisinel and Spence, 2012a, b), and non-Western (i.e., erhu, guzheng, dizi, and yunluo;Qi et al, 2020).…”
Section: Product-extrinsic Soundsmentioning
confidence: 99%
“…In 47% of the studies focusing on expectations, flavor stimuli consisted solely of terms, including taste terms (i.e., sour, sweet, bitter, salty, umami; Knoeferle et al, 2015;Wang et al, 2015Wang et al, , 2021Qi et al, 2020;Rodríguez et al, 2021) and food names (e.g., yogurt, hamburger, sandwich, chips; Motoki et al, 2022). Moreover, one experiment used audio advertisements about cream puff, lemon juice, and black coffee as chemosensory stimuli that attempted to correspond to sweet, sour, and bitter basic tastes, respectively (Motoki et al, 2019).…”
Section: Expectationsmentioning
confidence: 99%
“…Correspondences between sound and tastes (as actual tastants and taste words) found in past literature have involved a variety of sound stimuli, including pure tones, musical tones, words, non‐words, speech sounds, music, and soundtracks (see Guedes et al., 2023, for a review), and the most prominent psychoacoustical parameter studied relates to pitch. Overall, the most consistent (but by no means perfect) correspondences found in this literature relate to associations between sweetness (and in some cases also sourness) and high‐pitch sounds and between bitterness and low‐pitch sounds (Crisinel & Spence, 2009, 2010a, 2010b; Knoeferle, Woods, Käppler, & Spence, 2015; Qi, Huang, Li, & Wan, 2020; Wang, Wang, & Spence, 2016; Q. J. Watson & Gunther, 2017). For instance, using both short chord progressions and more complex soundtracks, Knoeferle et al.…”
Section: Introductionmentioning
confidence: 96%
“…Other studies have found similar consistencies in sound-taste mappings, particularly with pitch. Overall, high-pitched sounds were more frequently associated with either sweet and/or sour tastes (Crisinel & Spence, 2009, 2010a, 2010bKnöferle et al, 2015;Reinoso-Carvalho, Wang, de Causmaecker, et al, 2016;Velasco et al, 2014;, whereas low pitched sounds were more frequently associated with bitter tastes (Crisinel & Spence, 2009, 2010bKnöferle et al, 2015;Qi et al, 2020;Reinoso-Carvalho, Wang, de Causmaecker, et al, 2016;Velasco et al, 2014;Watson & Gunther, 2017). Associations between basic tastes and musical instruments have also been documented, for example, between sweetness and piano or bitterness and brass (Crisinel & Spence, 2010b).…”
Section: Introductionmentioning
confidence: 97%