Cultural Analyses of In-car Communication

Carbaugh, Donal; Winter, Ute; Over, Brion van; Molina-Markham, Elizabeth; Lie, Sunny

doi:10.1080/00909882.2013.782422

Cited by 8 publications

(1 citation statement)

References 4 publications

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“…Numerous studies have used SCT to examine communication in different communities across the world (Baxter, 1993;Cohn, 1987;Coutu, 2000;Edgerly, 2011;Pratt & Wieder, 1993;Winchatz, 2001), demonstrating the amenability of this framework to a broad range of language varieties and means (Lindlof & Taylor, 2002). Furthermore, there is growing precedence for using both EC and SCT to study technologymediated communication (Boromisza-Habashi & Parks, 2014;Carbaugh, Winter, Van Over, Molina-Markham, & Lie, 2013;Dori-Hacohen & Shavit, 2013;Flanigan, 2010;Hart, 2011;Witteborn, 2011Witteborn, , 2012. I now turn to a description of how I applied this approach to the Eloqi case.…”

Section: Ec and Sctmentioning

confidence: 99%

Learning How to Speak Like a “Native”

Hart

2016

Journal of Business and Technical Communication

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This article examines the oral communication training that took place in Eloqi, a virtual language-learning community. Eloqi (a pseudonym) was a for-profit start-up that built and operated a proprietary Web-based, voiceenabled platform connecting English-language learners in China with trainers in the United States. While it existed, Eloqi's unique platform was used to deliver short, one-on-one lessons designed to improve students' oral English communication skills. Using the ethnography of communication and speech codes theory, a theoretical-methodological approach, the author presents an analysis of the speech code, or code of communicative conduct, employed at Eloqi. This code of English logic, which Eloqi's community members associated with native English speech, comprised six locally defined rules for oral English speech; namely, speech had to be

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