“…Ambrose Bierce started drafting definitions for the "Devil's Dictionary 1 " in 1881, and was pre-dated by legions of satirists, philosophers, semioticians, rhetoricians, and many others. Nor is it new within the language sciences (e.g., the subfields of linguistic anthropology, language evolution, sociolinguistics, pragmatics, language planning, education, and more; for engaging reviews, see Edwards, 2012aEdwards, , 2012bGarcía & Wei, 2014;Grosjean, 1982;Steffensen & Fill, 2014). However, a countervailing force from both linguistic and psycholinguistic traditions collectively biases us to abstract away from (or ignore altogether) the admittedly noisy and hard-to-measure sociocultural reality of the linguistic code, and how humans wield this code in the service of everyday sociocultural needs.…”