2012
DOI: 10.1016/j.jfe.2011.11.001
|View full text |Cite
|
Sign up to set email alerts
|

Customer preferences for customized household furniture

Abstract: a b s t r a c tIn the context of market globalization, furniture manufacturers attempt to differentiate their products to attain competitive advantages. Mass customization is one strategy enabling such differentiation. This study measured, through a choice-based conjoint analysis, the value that US American consumers assign to the availability of customization when buying furniture. Roughly 50% of consumers' product choice is driven by price, 20% by product customization, 20% by delivery time, and 10% by the t… Show more

Help me understand this report

Search citation statements

Order By: Relevance

Paper Sections

Select...
3
1
1

Citation Types

1
20
1

Year Published

2013
2013
2023
2023

Publication Types

Select...
8
1
1

Relationship

1
9

Authors

Journals

citations
Cited by 35 publications
(28 citation statements)
references
References 46 publications
1
20
1
Order By: Relevance
“…It can be included among the most used natural materials in the interior and exterior. It is also a very important raw material for the national economy in the construction, furniture and woodworking industries, transport and mining industry [30].…”
Section: Introductionmentioning
confidence: 99%
“…It can be included among the most used natural materials in the interior and exterior. It is also a very important raw material for the national economy in the construction, furniture and woodworking industries, transport and mining industry [30].…”
Section: Introductionmentioning
confidence: 99%
“…Customer preference is described as the basic perception of the value of a product and the outcome of its evaluation by the customer, which may be followed up by the willingness to sacrifice, obtain and use the product (Zeithaml, 1988). Studies on the identification of customer preferences are independent, abstract and difficult to understand (Ng and Law, 2020; Lihra et al , 2012). Past studies have also outlined that there are three significant attributes in the purchasing decision of customers, namely, appearance, functionality and price of the product (Lin and Chang, 2020; Zeithaml, 1988; Ziamou and Ratneshwar, 2003).…”
Section: Literature Reviewmentioning
confidence: 99%
“…5. Socio demographic factors are also influential as they will affect the purchasing behavior of users [18]. For instance, elders are more price-sensitive and less interested in customizing furniture while customers with higher income will lead to the preference of customized furniture.…”
Section: Ergo-aesthetic Adaptabilitymentioning
confidence: 99%