Areopagitica (1644) is now one of Milton's most famous prose works, excerpted at length in standard educational anthologies and widely taught and read (Greenblatt; Black). In the words of Barbara K. Lewalski, "As everyone knows, Milton's argument, couched in poetic imagery and high rhetoric, has become a cornerstone in the liberal defense of freedom of speech, press, and thought" (180). Scholars agree, however, that the text supports post-publication censorship, as does Milton's own position as a licenser himself. They have explained this contradiction by viewing Areopagitica as rhetorical rather than a complete statement of Milton's own views, distinguishing between Milton's philosophical positions and his practical application of ideas in the real world (Loewenstein 189;. But what everyone does not know, to turn Lewalski's phrase around, is how it came to have such a wide application in contrast to its narrower message. Areopagitica was responding to a specific controversy and it did not initially have this larger impact (Norbrook).A closer look at Areopagitica's afterlife in the eighteenth century as booksellers appropriated it for their own ends shows that its transformation from a topical political tract to a broad statement on free speech was neither immediate nor accidental. It was instead a deliberate strategy by a group of eighteenth-century booksellers intent on protecting not the intellectual work of authors in the abstract, but their own interests. They transformed it from a topical tract about one political context to a topical tract relevant to a different political context by adding new paratexts, and in the process modeled how it could be applied to debates about free speech in other contexts. Areopagitica thereafter had ongoing relevance to the debate over press freedom that gained urgency throughout the eighteenth century. The Licensing Act and other political and legal developments of the 1730s instigated a change in the way that Milton was viewed in England, leading to an emphasis on his poetry and a view of him as a writer of literature for entertainment more than a political or topical writer. The decade saw new editions of his works, an adaptation of A Maske for performance, and musical settings by Handel for Samson Agonistes, L'Allegro, and Il Penseroso adapted for performance (Martin 124; Greteman; Smith). The booksellers who republished Areopagitica took advantage of Milton's rising poetic reputation to recast his political writing for a new context. The importance of Areopagitica today is a product of eighteenth-century interest in the rights of the liberal subject that would have been completely alien to Milton in his pre-Lockeian world.