Dashboard Information System for New Entrepreneur

Abstract

The more new entrepreneurs are created will have an impact on increasing the growth of the creative industry. The uneven growth of new entrepreneurs in a region will make it difficult for aspiring entrepreneurs to start a business. This research aims to display data on the distribution of entrepreneurs in an area to make it easier to determine the type of business that is most suitable to start. This research was conducted using a web-based application to display entrepreneurs data distribution in the Bandung Raya area. The data displayed was obtained from Training Center for Cooperatives and MSMEs of the Office of Cooperatives and Small Businesses of West Java Province. The results of functional testing that were carried out showed that all functions could display information as expected. The research results can have an impact, namely making it easier to understand information so that information can be displayed in the form of graphs, diagrams, and statistics. The resulting dashboard information system can also accelerate prospective entrepreneurs to know and understand the situation and condition of an area that is a plan for creating a new business, be it a business that has never existed in the area or existing business.

Analysis of the Effectiveness of Social Media Marketing on Fashion Product Purchasing Decisions during the Covid-19 Pandemic

“…Social media has emerged as latest marketing instrument that facilitates companies and customers with online anytime interaction [19]. Social media facilitates the interactive brand communication, and it makes it easier for consumers to create and share content.…”