“…The voice of the customer is integrated into the definition of lean value. Lean manufacturing reduces work in process, cycle time, lead time, conversion costs, space requirements, equipment downtime, waste and overall costs (Adeinat et al, 2022;Cond e et al, 2023;Hariyani and Mishra, 2022). It offers benefits such as increased inventory turnover, capacity, customer satisfaction, sales, return on assets, labor productivity, product quality, on-time delivery, overall productivity, financial performance, market performance, competitive market position and various intangible advantages (Gijo et al, 2018;Panayiotou et al, 2022).…”