The European Union's alleged shortage of democratic legitimacy is said to be caused partly by the polity's lack of a demos which makes it unsuitable for majoritarian decision‐making. However, this problem is often overshadowed by – sometimes even confused with – the lack of public enthusiasm as regards European integration. But, although clearly related, these are not synonymous. The no‐demos thesis focuses on the lack of a transnational political relationship between individuals and is related mainly to the legitimacy of the EU's decision‐making processes, whereas the issue of popular support primarily relates to the legitimacy of European integration itself. In this article, I address the former by attempting to answer the following questions. Firstly, what do we mean when we say that the EU has no demos? Secondly, does the EU really need a demos, and if so, how can one be created?