Objective: There is an ongoing debate about whether digital mental health interventions (DMHIs) can reduce racial and socioeconomic inequities in access to mental health care. One key factor in this debate involves the extent to which racial minority and socioeconomically disadvantaged individuals are willing to use, and pay for, DMHIs. We examined racial and socioeconomic differences in participants’ willingness-to-pay (WTP) for DMHIs vs. face-to-face (F2F) therapy. Methods: We conducted a nationally representative survey of Americans (N = 423, women: n = 203, age: M = 45.36, SD = 16.25, Non-Hispanic White: n = 291) via Prolific. After reading descriptions of DMHIs and F2F-therapy, participants rated their willingness-to-try each treatment for 1) free, 2) for a small fee, 3) for a large fee (for F2F-therapy only), 4) as a maximum dollar amount, and 5) as a percentage of their total monthly income. At the end of the study there was a decision task to potentially receive more information on DMHIs and F2F-therapy. Results: Race/ethnicity was associated with willingness to pay higher amounts of one’s income, as a percent or the dollars, and was also associated with information-seeking for DMHIs in the behavioral task. By and large, race-ethnicity was not associated with willingness to try F2F-therapy. Greater educational attainment was associated to willingness to try DMHIs for free, the decision to learn more about DMHIs, and willingness to pay for F2F therapy. Income was inconsistently associated to willingness to try DMHIs and F2F-therapy. Conclusions: DMHIs may reduce inequities by expanding access to mental healthcare for racial-ethnic minority and economically disadvantaged groups, especially if they are available for free or at very low costs.