Designing Eco-Friendly Kambuik Shopping Bags: A Quality Function Deployment Approach

Yulius, Henny; Dewata, Indang; Heldi,; Putra, Aprizon

doi:10.18280/ijdne.180621

Cited by 1 publication

(2 citation statements)

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“…The traditional market is the third largest market in Padang City, West Sumatra Province with a land area of 10,464 m² and a building area of 3.448 m² [22]. The traditional market has an average number of traders and visitors of 1.840 people every day with an average volume of waste generation of 0.398 l/m² /h or 0.696 l/p/h [23].…”

Section: Resultsmentioning

confidence: 99%

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Consumer Behavior Towards Environmental Policy for Paid Plastic Shopping Bags in Traditional Markets of Padang City

Yulius,

Dewata,

Heldi

et al. 2024

IJEI

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This research aims to analyze the characteristics of consumer behavior regarding the use of shopping bags and the factors that influence it based on an environmental approach. The method in this research is based on ten (10) factors from the Theory of Planned Behavior (TPB) model to understand the behavior of carrying shopping bags instead of using plastic bags based on ten (10) variables namely; 1) Attitude (AT); 2) Subjective Norms (SN); 3) Perceived Behavioral Control (PBC); 4) Environmental Concern (EC); 5) Personal Norms (PN); 6) Response Efficacy (RE); 7) Self-efficacy (SE); 8) Behavioral Intention (BI); 9) Anti-Plastic Bag Behavior (APB); and 10) Behavioral Willingness (BW). The results show a significant relationship between trustworthy AT, SN, PBC, EC, PN, and SE. This is evident from the significance value (sig) which is less than 0.05, indicating a fairly high level of confidence. Overall, the results of the research provide a better understanding of the factors that influence consumer decisions in carrying shopping bags, especially among BI consumers. The implications of these findings can be used as a basis for developing more effective strategies for promoting more eco-friendly and sustainable behavior in the future.

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Section: Resultsmentioning

confidence: 99%

“…The Yamane formula is a method used to determine samples in survey research. This method was developed by Yulius et al [22]. Following are the specific steps for calculating samples with the Yamane formula: − Determine the Population Size (N): N is the total number of elements or units in the population that will be used as research objects.…”

Section: Methodsmentioning

confidence: 99%