Visual computing technologies enable more intuitive data modelling, visualization and analysis, facilitating these processes by real-time interactive visual interfaces. These technologies are essential for software in the oil and gas industry, allowing users to gain insights and actionable information when dealing with increasingly complex, multidisciplinary datasets and processes. In the context of the oil and gas industry, interactive visual computing should also scale well with the growing data size and other components of a data analytics pipeline. We present key problems and challenges motivating the research and development of scalable and interactive visual computing systems, followed by a classification of the most important research themes and related topics. Eleven case studies developed with the industry are also presented, highlighting the main cutting edge findings, limitations and achievements.