A fast, simple and sensitive method for determining of lead in hair dyes using graphite furnace atomic absorption spectrometry with slurry sampling was developed. Multivariate optimization was used to establish optimal analytical parameters through a fractional factorial and a central composite design. The samples were submitted for direct analysis without prior digestion and were diluted in 2.5% v/v HNO 3 and 1.5% v/v H 2 O 2 . Palladium (chemical modifier) and rhodium (permanent modifier) were selected from several potential modifiers. The optimal conditions were a pyrolysis time of 10 s (liquid and dust dyes) 20 s (cream dyes), a pyrolysis temperature of 789 C (liquid dyes) or 750 C (cream and dust dyes) and an atomization temperature of 1800 C for all dyes. Under optimum conditions, the calibration graph is linear in the 1.50-50.0 lg L À1 concentration range, with a detection limit of 0.33, 0.44, and 0.39 lg L À1 for liquid, dust, and cream hair dyes, respectively. The relative standard deviation ranged from 1.63 to 4.56%. The recovery rate ranged from 85 to 108%, and no significant differences were found between the results obtained with the proposed method and the microwave decomposition analysis method of real samples. The concentration ranges obtained for lead in the hair dyes samples were 1.00-11.3 lg L À1 for liquid dyes, 14.0-100 lg kg À1 for dust dyes, and 19.9-187 lg kg À1 for cream dyes.