2016
DOI: 10.1177/1012690216671020
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Deuce or advantage? Examining gender bias in online coverage of professional tennis

Abstract: Despite the increasing popularity of women's sports, it has generally been found that female athletes receive less media coverage and are portrayed negatively with myriad gender-specific descriptors. Such biased representations warrant attention as they construct and reinforce traditional gender beliefs. This study compared the representations of female and male tennis players on the official site of the Australian Open 2015 and ESPN. A total of 357 articles were analysed using content analysis. The findings s… Show more

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Cited by 20 publications
(26 citation statements)
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“…Crossman et al, 2007). Yip's (2016) analysis of online coverage of the same event showed similar trends, with narratives of women focusing on athletic and mental weaknesses and personal factors, such as appearance and relationships.…”
Section: Discussionmentioning
confidence: 76%
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“…Crossman et al, 2007). Yip's (2016) analysis of online coverage of the same event showed similar trends, with narratives of women focusing on athletic and mental weaknesses and personal factors, such as appearance and relationships.…”
Section: Discussionmentioning
confidence: 76%
“…The 2015 Australian Open was a particularly interesting event for the study of media representations of gender. The social media uproar that followed ‘Twirlgate’ put the media in general, and announcers in particular, under the spotlight for the remainder of the tournament (Yip, 2016). The world was watching for any sign of sexism and we assume that announcers were particularly careful with regard to how they spoke about women.…”
Section: Discussionmentioning
confidence: 99%
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