“…The results of the descriptive statistical analysis of the evaluation indexes at the criterion level are shown in Table 5, which shows that, using the method of survey analysis to rank the importance of the criterion level indexes of the customer experience design of tourism hotels that incorporate VR technology, it can be seen that, in accordance with the order of the mean value, the top five rankings are "tactile design F9 (4.54, 1)", "Architectural appearance design F1 (4.53, 2)", "Spatial form design F2 (4.49, 3)", "Auditory design F8 (4.46, 4)", "Activity design F12 (4.42, 5)", it can be seen that customers attach particular importance to tactile design, architectural design, spatial form design, auditory design, activity design, and the last three ranked in terms of importance are "furnishing design F5 (4.26, 10) "F5 (4.26, 10), service design F11 (4. 15,11) and lighting design F4 (4.14, 12), which are of low importance to the customer experience, which is also the reason why some tourist hotels are small in scale and streamlined in configuration. This is the reason why some tourist hotels are small and compact.…”