Development of Social Market IT Competency Curriculum for Small Business

Abstract

There is a need for a job culture of small businesses that can be sustained and grown. In particular, as the Fourth Industrial Revolution began, the productivity was maximized based on artificial intelligence technology, the boundaries between industries were blurred, and the importance of data utilization ability was highlighted. The ability of small business owners to utilize intelligent information technology is influencing the winning or losing of companies. Accordingly, the following competencies and knowledge are required for small business owners in the digital commerce era. Understand and utilize the era of the 4th Industrial Revolution, intelligent information technologyIn this study, we develop a curriculum to derive detailed capabilities based on IT competencies, media literacy, and creative convergence competencies, which are the core competencies of small businesses in the digital commerce era.

Smart Commerce Case Study Using 4th Industrial Revolution Technology-AI, VR

“…Currently, in the domestic mobile commerce market, more than 70% of social commerce sales are already generated by mobile. Mobile commerce refers to all forms of commerce conducted through mobile terminals such as cell phones [1].…”