Development of sustainable investment climate in the boundary region through implementation of the cluster mechanism (by the example of Smolensk region)

Abstract

The article studies and analyzes some theory and methods to increase competitiveness and investment attractiveness of a boundary region, systematizes the research results depicting the actual image of Smolensk region as a strategically important border region. The article further reveals the factors contributing to the region's potential growth and development of the sustainable investment climate and investment attractiveness. In particular, it sets forth the geography that accounts for the possibility of the region being viewed as the shortest route from Russia to Europe; the region's logistics is characterized by a well-developed transport infrastructure; the region's economic potential enables vacant investment sites and preferences for investors.

Visualizing Excursion Tours as a Way to Increase the Public Image Attractiveness of the Region (By the Example of Smolensk Region)

“…The issues connected with the improvement of a region's brand image have been studied in the context of creating a steady favorable investment climate by the example of certain regions [2,3,4,5,6,7,8,9,10,11,12,13,14,15,16,17,18] including Smolensk region and of certain industries, including tourism [19,20,21,22,23,24,25,26,27,28,29].…”