Diffusion-Based Influence Maximization in GOLAP

Abstract

Influence analysis is one of the most important research in social network. Specifically, more and more researchers and advertisers are interested in the area of influence maximization (IM). The concept of influence among people or organizations has been the core basis for making business decisions as well as performing everyday social activities. In this research, we begin by extending a new influence diffusion model information diffusion model (IDM) using various constraints. We incorporate colors and additional nodes constraints. By adding colors and constraints for different types of nodes in a graph, we would be able to answer complex queries on multi-dimensional graphs such as ‘find at most two most important genes that are related to lung disease and heart disease’. More specifically, we discuss the following variations of IM-IDM; Colorblind IM-IDM, Colored IM-IDM and Colored IM-IDM with constraints. We also present our experiment results to prove the effectiveness of our model and algorithms.