Diffusion of Knowledge of the Major News Story

Deutschmann, Paul J.; Danielson, Wayne A.

doi:10.1177/107769906003700301

Cited by 96 publications

(25 citation statements)

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“…A full 94% of the sample indicated being aware of the attacks within 2 hours of the first plane crashing into the World Trade Center. Several years of research has also demonstrated support for television and interpersonal networks as the sources most commonly used to acquire information concerning important news events (Bracken, Jeffres, Neuendorf, Kopfman, & Moulla, 2005;Deutschman & Danielson, 1960;Greenberg, 1964;Spitzer & Spitzer, 1965).…”

Section: Research Question 3: To What Extent Was Information Seeking mentioning

confidence: 99%

Crisis Communication, Race, and Natural Disasters

Spence

Lachlan

Griffin

2007

Journal of Black Studies

179

126

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This study compares differences in crisis preparation, information-seeking patterns, and media use on the basis of race in the aftermath of Hurricane Katrina. Surveys are collected from 935 Katrina evacuees relocated in different areas of the United States. Results indicate differences in crisis preparation and information seeking on the basis of race. Results also demonstrate a continued need to create messages encouraging crisis preparation, especially among at-risk subpopulations.

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Section: Research Question 3: To What Extent Was Information Seeking mentioning

confidence: 99%

Crisis Communication, Race, and Natural Disasters

Spence

Lachlan

Griffin

2007

Journal of Black Studies

179

126

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“…Hence, a major characteristic of opinion leaders is their exercised power over their followers. After critiques of the model by the 'Lazarsfeld group' (see, e.g., Bostian (1970)), Troldahl (1966) introduced a modified version of their model called the two-cycle flow of communication model which corresponded to other results in the field (see, e.g., Deutschmann and Danielson (1960)). Troldahl's model distinguishes between two phases in the communication process.…”

Section: Introductionmentioning

confidence: 99%

Measuring power and satisfaction in societies with opinion leaders: an axiomatization

Brink¹,

Rusinowska

Steffen

2012

Soc Choice Welf

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“…However, much of this criticism simply leads to a more nuanced version of the two-step flow hypothesis. For instance, agendasetting theory argues that the role of the mass media was not to help an audience decide what to think, but instead simply what to think about (10). This left open the possibility of intermediaries such as opinion leaders to help shape the audience's attitudes and behaviors on issues that the mass media prompted them to think about.…”

Section: The Sip Frameworkmentioning

confidence: 99%

Integrating social networks and human social motives to achieve social influence at scale

Contractor

DeChurch

2014

Proc. Natl. Acad. Sci. U.S.A.

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The innovations of science often point to ideas and behaviors that must spread and take root in communities to have impact. Ideas, practices, and behaviors need to go from accepted truths on the part of a few scientists to commonplace beliefs and norms in the minds of the many. Moving from scientific discoveries to public good requires social influence. We introduce a structured influence process (SIP) framework to explain how social networks (i.e., the structure of social influence) and human social motives (i.e., the process of social influence wherein one person's attitudes and behaviors affect another's) are used collectively to enact social influence within a community. The SIP framework advances the science of scientific communication by positing social influence events that consider both the "who" and the "how" of social influence. This framework synthesizes core ideas from two bodies of research on social influence. The first is network research on social influence structures, which identifies who are the opinion leaders and who among their network of peers shapes their attitudes and behaviors. The second is research on social influence processes in psychology, which explores how human social motives such as the need for accuracy or the need for affiliation stimulate behavior change. We illustrate the practical implications of the SIP framework by applying it to the case of reducing neonatal mortality in India. T here is compelling evidence that both in the developing and developed world the day a baby is born is the most dangerous of the child's life. In 2012, 2.9 million children died in their first month of life and over a third on their first day. India alone accounts for more than a quarter of the world's neonatal deaths, with 31 of every 1,000 children dying before age 28 d. Although the neonatal mortality rate (NMR) in India has been declining, it is still 10 times higher than in the developed world.From Scientific Discovery to Public Good Scientific discoveries stand to drastically reduce NMR, greatly improving the lives of the next generation of children living in the world's largest democracy. Although there is a substantial portfolio of actionable insights, often bolstered by multiple randomized control trials (RCTs), a pressing challenge confronting funders, health-care administrators, and workers is to scale up these practices from pilot projects to widespread practices. Ideas, facts, practices, and behaviors need to go from accepted truths on the part of a few scientists to commonplace beliefs and norms in the minds of the many health-care workers as well as the populace at large in places most in need of them. For instance, it is well documented that over a third of all neonatal deaths are caused by infection, and umbilical cord infection is a major risk factor for many of these (1). It is also well established in RCTs that applying an inexpensive topical solution of 4% chlorhexidine (CHG) to cleanse the cord reduced neonatal mortality in developing countries such as Nepal by 24%, with com...

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Diffusion of Knowledge of the Major News Story

Cited by 96 publications

References 0 publications

Crisis Communication, Race, and Natural Disasters

Crisis Communication, Race, and Natural Disasters

Measuring power and satisfaction in societies with opinion leaders: an axiomatization

Integrating social networks and human social motives to achieve social influence at scale

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