“…Emphasis on intraorganisational processes and stimulating the key variables set by creative individuals, groups, organizations (Woodman, Sawyer, & Griffin, 1993) and the extraorganisational processes would go a long way in increasing the innovative pace in organizations. The social context and its interpretation are linked to innovation at many levels, either in the form of inter- (Byosiere, Luethege, Vas, & Paz Salmado, 2010;Vaccaro, Parente, & Veloso, 2010) or intra-organizational linkages (Ohly, Kaše, & Škerlavaj, 2010;Wallin & Von Krogh, 2010).…”