Digital Bancassurance Business Models

Ganapathy, Venkatesh

doi:10.53739/samvad/2020/v21/157411

Cited by 1 publication

(4 citation statements)

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“…The model has to be flipped on its head with some creative thinking and more purposeful focus. It might not last very long in its current state (Ganapathy, 2021).…”

Section: Literature Reviewmentioning

confidence: 99%

“…This posed a special difficulty. In the pursuit of digital banking selfsufficiency, banks gradually lost face-to-face interaction with their clientele (Ganapathy, 2021). The processing of claims may be done quickly and securely using block chain technology.…”

Section: Literature Reviewmentioning

confidence: 99%

“…Platforms for Bancassurance with block chain support make it simpler to share policy information and digital documents in real time. Commissions paid out using smart contracts expedite the client on boarding process (Ganapathy, 2021). Pantano and Timmermans (2014) claim that adapting selling practices and business procedures is necessary for the successful deployment of smart technology in retail.…”

Section: Literature Reviewmentioning

confidence: 99%

“…In order to provide clients with timely offerings, data must be used to create analytics solutions. To prioritize and modify efforts, continuous input from processes like analytics, marketing design, and management should be employed (Ganapathy, 2021).…”

Section: Literature Reviewmentioning

confidence: 99%

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Exploration of The Factors Influencing Customer Perspectives And Intention Regarding Digital Bancassurance

Iqbal

2023

TR1010

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A considerable trend towards digitization in the banking and insurance industries havegiven rise to a new concept called "digital Bancassurance," in which insurance products are made available through banking systems. For financial institutions looking to optimize their service offerings and boost customer satisfaction in this changing landscape, it is essential to understand the elements that influencecustomer perspective and intentionstowards digital Bancassurance.This study intends to look into and pinpoint the variables influencingcustomerperspectiveand intentions towards digital Bancassurance. It aims to identify the fundamental forces influencing consumer perceptions regarding unified banking and insurance services in the digital environment.Rarestudy has been done to understand the precise elements that influence consumers' decisions to adopt digital Bancassuranceor not. By examining many facets that influence consumer perceptions and behavioral intentions in the context of digital Bancassurance, this study seeks to close this gap.In-depth interviews and focus groups will be used to collect qualitative data in order to collect various client opinions.Thematic analysis has been performed as a tool to evaluate the interview transcripts. The delivery and consumption of financial services have changed as a result of the development of digital technology. Digital platforms that combine banking and insurance services have the ability to change client preferences and experiences.

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“…The model has to be flipped on its head with some creative thinking and more purposeful focus. It might not last very long in its current state (Ganapathy, 2021).…”

Section: Literature Reviewmentioning

confidence: 99%

Section: Literature Reviewmentioning

confidence: 99%