In order to meet the needs of modern people for the acquisition of intangible cultural heritage information, the authors propose a research method that combines 3D scanning and virtual reality technology. Taking the production process of Xiuyu as an example, using Unity3D virtual reality technology combined with a digital platform, 3D modeling of Xiuyu is carried out, so that people can view the intangible cultural heritage information intuitively. The experimental results show that after using this method, more than 60% of more than 1000 people surveyed in the questionnaire want to experience intangible cultural heritage. In a survey of visualization platforms conducted at the same time, 90% of users are willing to combine jade carving technology with 3D scanning virtual reality technology. Conclusion. 3D scanning and virtual reality technology can further promote the process of inheritance and dissemination of intangible cultural heritage, accelerate the cultivation of intangible cultural heritage talents through the visualization platform, and promote the sustainable development of intangible cultural heritage, in order to better pass down the life memory and cultural genes of our ancient nation.