Digital Leadership towards Performance Through Mediation of Organizational Commitment to E-commerce in Indonesia

Gunawan, Ahmad; Yuniarsih, Tjutju; Sobandi, Ade; Muhidin, Sambas Ali

doi:10.34306/att.v5i1sp.325

Cited by 3 publications

(1 citation statement)

References 19 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…Digital customer engagement, now at the center of marketing strategies, requires a more interactive and personalized approach [3]. Moreover, the challenge of managing operational efficiency with the help of digitalization, including automation and system integration, is a significant topic in current business discussions [4].…”

Section: Figure 1 E-commercementioning

confidence: 99%

Harnessing Digital Platforms for Entrepreneurial Success: A Study of Technopreneurship Trends and Practices

Tarmizi,

Septiani,

Sunarya

et al. 2023

ATT

View full text Add to dashboard Cite

The digital era has opened opportunities for entrepreneurs (technopreneurs) to enhance their performance and market reach. However, a deep understanding of how the use of digital platforms, digital customer engagement, and operational efficiency through digitalization contribute to entrepreneurial success is still limited. This study aims to analyze the impact of digital platform usage, digital customer engagement, and operational efficiency through digitalization in the context of entrepreneurial success. The primary goal is to identify and measure the extent to which these three variables contribute to entrepreneurial success in the digital era. This research employs the Partial Least Squares Structural Equation Modeling (PLS-SEM) method using SmartPLS software. This approach was chosen due to its capability in handling complex models and exploratory data. Data was collected from an online survey completed by entrepreneurs actively using digital platforms in their businesses. The sample consists of 300 respondents representing various industry sectors and business sizes. The study's findings indicate that the use of digital platforms significantly enhances customer engagement and operational efficiency. Digital customer engagement plays a vital role in building loyalty and trust, which further influences business success. Operational efficiency through digitalization also contributes significantly to increasing productivity and reducing operational costs. Overall, this research provides empirical evidence that effective integration of digital technologies is key to entrepreneurial success in the digital era.

show abstract

Section: Figure 1 E-commercementioning

confidence: 99%

Harnessing Digital Platforms for Entrepreneurial Success: A Study of Technopreneurship Trends and Practices

Tarmizi,

Septiani,

Sunarya

et al. 2023

ATT

View full text Add to dashboard Cite

show abstract

Nexus among Digital Leadership, Digital Transformation, and Digital Innovation for Sustainable Financial Performance: Revealing the Influence of Environmental Dynamism

Mollah,

Amin,

Debnath

et al. 2024

Sustainability

View full text Add to dashboard Cite

In the era of digitalization, the role of IT firms and the capabilities of digital leadership for driving digital transformation and managing environmental dynamism for the proliferation of digital innovation and organizational performance for sustainability are still scant, producing a knowledge gap. To fill this gap, this study aims to investigate the role of digital leadership in enhancing organizational performance, with the mediating impact of digital transformation and digital innovation, and the moderating role of environmental dynamism in the relationship between digital transformation and innovation. To investigate the conceptual model, we used survey data of 416 responses from small, medium, and large IT organizations in Bangladesh and deployed the AMOS 24 package software for the analysis of structural equation modeling (SEM). The results showed that digital leadership has a significant impact on digital transformation, digital innovation, and organizational performance. Digital innovation partially mediates the relationship between digital leadership and organizational performance. Although environmental dynamism has no significant effect in relation to digital leadership and innovation, it has an indirect influence on the structural model. The results from before and after moderation proved that environmental dynamism might not have a significant moderating effect on relationships, but it has significant power to change other interrelationships and hamper organizational sustainability.

show abstract

The Strategic Role of Digital Transformation: Leveraging Digital Leadership to Enhance Employee Performance and Organizational Commitment in the Digital Era

Qiao,

Li,

Hong

2024

Systems

View full text Add to dashboard Cite

Given the rapid advancements in the digital transformation era, digital leadership has become essential for enhancing employee performance and organizational commitment. This study specifically examines the mediating role of digital transformation in the relationship between digital leadership, employee performance, and organizational commitment, drawing on data collected between June and August 2024 from 579 participants across diverse industries. The findings demonstrate that digital leadership significantly enhances employee outcomes by driving digital transformation, which serves as a crucial intermediary that amplifies the positive effects of leadership. This research underscores the importance of aligning leadership strategies with digital transformation initiatives, especially in the DT-driven business landscape, to promote sustainable growth and maintain a competitive edge. By highlighting the combined influence of leadership and digital transformation on employee performance and organizational commitment, this study provides valuable insights for organizations addressing the complexities of digital change. It also emphasizes the pivotal role of leadership in fostering innovation and organizational resilience in the digital transformation era.

show abstract

Digital Leadership towards Performance Through Mediation of Organizational Commitment to E-commerce in Indonesia

Cited by 3 publications

References 19 publications

Harnessing Digital Platforms for Entrepreneurial Success: A Study of Technopreneurship Trends and Practices

Harnessing Digital Platforms for Entrepreneurial Success: A Study of Technopreneurship Trends and Practices

Nexus among Digital Leadership, Digital Transformation, and Digital Innovation for Sustainable Financial Performance: Revealing the Influence of Environmental Dynamism

The Strategic Role of Digital Transformation: Leveraging Digital Leadership to Enhance Employee Performance and Organizational Commitment in the Digital Era

Contact Info

Product

Resources

About