2022
DOI: 10.14203/stipm.2022.350
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Digital Transformation in The Agriculture Sector: Exploring The Shifting Role of Extension Workers

Abstract: <p><span style="vertical-align: inherit;"><span style="vertical-align: inherit;">Dunia akan terus berkembang secara digital. </span><span style="vertical-align: inherit;">Meningkatnya penggunaan teknologi digital secara eksponensial telah mendorong disrupsi, termasuk di sektor pertanian. </span><span style="vertical-align: inherit;">Kehadiran teknologi digital telah mengubah cara orang berkomunikasi, belajar, dan berinteraksi. </span><span style="vertical-alig… Show more

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Cited by 6 publications
(4 citation statements)
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“…They now serve as informants, consultants, advisors, facilitators, mediators, and promoters. Additionally, they will take on new roles as content creators, influencers, gatekeepers, big data analysts, creators of artificial intelligence, and developers of gamification strategies (Sugihono et al, 2022). They can teach farmers how to determine the accuracy and reliability of the information, recognize media biases, and critically analyze media techniques used to persuade and influence audiences.…”
Section: Incorporate Media Literacy Education Into Farmer Field Schoo...mentioning
confidence: 99%
See 1 more Smart Citation
“…They now serve as informants, consultants, advisors, facilitators, mediators, and promoters. Additionally, they will take on new roles as content creators, influencers, gatekeepers, big data analysts, creators of artificial intelligence, and developers of gamification strategies (Sugihono et al, 2022). They can teach farmers how to determine the accuracy and reliability of the information, recognize media biases, and critically analyze media techniques used to persuade and influence audiences.…”
Section: Incorporate Media Literacy Education Into Farmer Field Schoo...mentioning
confidence: 99%
“…Agricultural extension and advisory services (AAS) focus on providing authentic and reliable information to support the livelihood improvement of clients. As there is an increasing trend of digitalization of AAS (Sugihono et al, 2022), the generation and diffusion of agricultural information have become susceptible to misinformation and disinformation (Dilleen et al, 2023)-broadly defined as spreading false information to cause harm or deceive (Baines & Elliott, 2020;Lewandowsky et al, 2017;Wardle & Derakhshan, 2017)-especially within the digital spheres. With the increased penetration of the Internet and social media, the risk of ill information has increased, and it opens doors for everyone to become a producer and consumer of information (Allcott et al, 2019;Anderson & Rainie, 2017;Berriche & Altay, 2020).…”
Section: Introduction and Problem Statementmentioning
confidence: 99%
“…(Hg, Penyuluh Kabupaten Y) Adanya transformasi digital memang mendorong efisiensi dan efektifitas. Namun ada juga sisi lain dimana teknologi meninggalkan petani-petani yang tidak memiliki kecakapan digital akibat kesenjangan pengetahuan dan keterampilan (Sugihono et al, 2022). Terhadap fenomena tersebut, penyuluh pertanian memiliki fungsi strategis untuk membumikan atau menerjemahkan berbagai informasi digital menjadi informasi yang lebih dipahami masyarakat awam.…”
Section: Penyuluh Profesional DI Era Digitalisasiunclassified

Tantangan Menjadi Penyuluh Kekinian di Era Disrupsi

Partini,
Sri Peni Wastutiningsih,
Novendra Cahyo Nugroho
et al. 2024
Jupe
“…Teknologi dalam pertanian menimbulkan multiplier effect yang positif karena dapat meningkatkan efisiensi dan efektivitas suatu proses. Namun di sisi lain, hadirnya teknologi juga menjadi tantangan karena adanya kesenjangan pengetahuan dan keterampilan yang dimiliki khususnya bagi para pelaku industri pertanian kecil (Sugihono et al, 2022). Berdasarkan fakta di lapangan, diketahui bahwa para pelaku industri pertanian masih nyaman dengan skema atau sistem tradisional yang sudah ada sejak zaman dahulu.…”
Section: Aplikasi Dan Perkembangan DI Indonesiaunclassified