Digitale Transformation Im Unternehmen Gestalten 2016
DOI: 10.3139/9783446451148.003
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Digitale Service-Systeme

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“…In recent years, there has been a significant change in the traditional product portfolio of manufacturing companies in industrial goods markets. Due to the increasing uniformity of physical products in terms of quality and price, it is becoming very rare for competitive advantages to be solely based on the traditional product business (Li et al, 2016). In order to differentiate themselves from competition and solve customer problems as comprehensively as possible, companies are enhancing their physical products with additional, increasingly digital services (Li et al, 2016).…”
Section: Introductionmentioning
confidence: 99%
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“…In recent years, there has been a significant change in the traditional product portfolio of manufacturing companies in industrial goods markets. Due to the increasing uniformity of physical products in terms of quality and price, it is becoming very rare for competitive advantages to be solely based on the traditional product business (Li et al, 2016). In order to differentiate themselves from competition and solve customer problems as comprehensively as possible, companies are enhancing their physical products with additional, increasingly digital services (Li et al, 2016).…”
Section: Introductionmentioning
confidence: 99%
“…Due to the increasing uniformity of physical products in terms of quality and price, it is becoming very rare for competitive advantages to be solely based on the traditional product business (Li et al, 2016). In order to differentiate themselves from competition and solve customer problems as comprehensively as possible, companies are enhancing their physical products with additional, increasingly digital services (Li et al, 2016). This paradigm shift is also referred to as Servitization in Manufacturing (Herterich et al, 2015) and reflects the economic transformation to a service society at the corporate level ("tertiarization of industry").…”
Section: Introductionmentioning
confidence: 99%