Digitisation of publishing: Exploration based on existing business models

Øiestad, Sara; Bugge, Markus M.

doi:10.1016/j.techfore.2013.01.010

Cited by 63 publications

(48 citation statements)

References 30 publications

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“…The Norwegian consumer market is advanced in terms of a fast uptake of new technologies, and it also possesses good purchasing power. In addition, Norwegian businesses are generally quick to act in the adoption and diffusion of technology (OECD 2007). Norway is also among the countries in the world with the highest broadband penetration (OECD 2011).…”

Section: Individual Coordination In Publishingmentioning

confidence: 99%

Situated Knowledge Spillovers: A Case Study of Industry Specificity in Urban Knowledge Sourcing

Bugge

Thune

2016

Geografiska Annaler Series B

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Theorizing within the umbrella of evolutionary economic geography (EEG) has improved the understanding of how inter‐firm relatedness conditions knowledge spillovers, and how this affects the long‐term evolution of regions. Still, there are shortcomings in this approach associated with a quantitative and generic methodology, a static notion of relatedness, and a weakly developed policy and institutional perspective. In particular, there is a need for a better understanding of the mechanisms through which relatedness is developed and how policy affects existing and emerging relatedness. Certain mechanisms for knowledge transfer have been suggested, such as labour mobility, firm diversification, spin‐offs and social networks. But do the same mechanisms apply to all industries and in all territories, or are there specific mechanisms of knowledge sourcing at work in different contexts? To shed light on these questions, the article reports on a comparative case study of two knowledge‐intensive industries (life science and publishing) located in the Oslo metropolitan region. Based on a case study, the article suggests that both industries source knowledge through similar types of channels. However, despite similarities in how knowledge is accessed and absorbed in this diverse urban context, knowledge sourcing also seems to be conditioned by industry‐specific dynamics, policies and institutions.

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Section: Individual Coordination In Publishingmentioning

confidence: 99%

Situated Knowledge Spillovers: A Case Study of Industry Specificity in Urban Knowledge Sourcing

Bugge

Thune

2016

Geografiska Annaler Series B

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“…The Internet was disruptive to the newspaper industry as it removed trades like typesetting and had to compete with online globally disseminated news. The same is true of publishing generally (Øiestad and Bugge, 2013). MOOCs would only be disruptive if students abandoned going to local universities in sufficient numbers to force closures or a redrafting of the purpose of the traditional universities.…”

Section: Prestige Massive Open Online Coursesmentioning

confidence: 99%

Sense‐making Innovative Systems: Prestigious MOOCs

Metcalfe

Sastrowardoyo

2015

Syst. Res

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Making sense of the chaos that may be caused by the emergence of innovative systems is, for many, a necessary yet demanding task. Sense-making theory offers a pragmatic explanation of how to think about these dynamic and complex socio-technical systems. It is linguistic reflective analysis, intent on structuring alternative response actions. This paper uses sense-making theory to structure how to think about the threats and opportunities created by the example of the emergence of a new system in education, that of low-cost prestigious massive, open, online courses, like Coursera and FutureLearn. It demonstrates how to construct a sense-making framework to think about these innovative systems from the perspective of formulating government policy. Stakeholders' concerns were networked and clusters identified. This resulted in the four organizing principles. This system of principles can be used to think about, structure or make sense of innovative systems like prestigious massive, open, online courses.

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“…At industry level the path dependency created by ownership structures (the biggest publishing houses owning the book-sellers) and cultural policies contribute to segment an analogue book publishing regime. At organizational level product specialization in the analogue book publishing regime as well as balancing between current and future business models constitute barriers to a full exploration of new digital market opportunities (Øiestad and Bugge 2013). These characteristics at the systemic and organizational level have slowed down the diversification of this established industry.…”

Section: Access To Heterogeneous Urban Knowledgementioning

confidence: 99%

“…Working in interdisciplinary teams across epistemic diversity and resting heavily on temporary contracts this development unit is organized quite differently from the rest of the publishing house. Although this publisher as a whole is conservative when it comes to changing its business model from analogue to digital (Øiestad and Bugge 2013), it enables exploration of new products and markets inhouse. The Salaby case also illustrates how technological maturation makes formerly unrelated activities and products related.…”

Section: "We Struggled a Lot With Having The Traditional Print Editormentioning

confidence: 99%

“…Like many other cultural industries the publishing industry is currently facing great challenges associated with digitalisation at both industry and organizational level. Existing technological platforms and business models are threatened, and the incumbents of the industry have so far moved slowly towards exploration of new products and markets (Øiestad and Bugge 2013).…”

Section: Introductionmentioning

confidence: 99%

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The Micro-foundations of Regional Branching—the Case of Digitization of Publishing

Bugge

Øiestad

2014

European Planning Studies

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Theorizing within evolutionary economic geography (EEG) on regional branching of industries has so far been depicted as evolving through routine replication among different economic actors that hold various degrees of relatedness. Methodologically related and unrelated variety has been studied quantitatively, treating relatedness between economic agents as pre-defined industrial classifications. This represents a need for a complementary qualitative and in-depth understanding of how knowledge is re-combined in various settings (Boschma and Iammarino 2009). Based on a qualitative case study in the publishing industry, whose technological platforms and business models are currently facing severe challenges associated with digitization, this paper seeks to improve our understanding of how knowledge is re-combined and re-applied in various ways. The paper explores and discusses how this industry branches over into new activities, and reflects upon the channels through which these processes unfold. How is the old and the new in the economy bridged? How is the relationship between specialization and diversification played out? In this sense the paper seeks to contribute to improve our understanding of the epistemic micro-foundations for regional branching and economic development.

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Digitisation of publishing: Exploration based on existing business models

Cited by 63 publications

References 30 publications

Situated Knowledge Spillovers: A Case Study of Industry Specificity in Urban Knowledge Sourcing

Situated Knowledge Spillovers: A Case Study of Industry Specificity in Urban Knowledge Sourcing

Sense‐making Innovative Systems: Prestigious MOOCs

The Micro-foundations of Regional Branching—the Case of Digitization of Publishing

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