Proceedings of the 2017 7th International Conference on Education, Management, Computer and Society (EMCS 2017) 2017
DOI: 10.2991/emcs-17.2017.216
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Discussion on Innovation of Marketing Management of Electric Power Enterprises

Abstract: Abstract.With the reform and development of China's power market, power enterprises have been developing rapidly and the ever increasingly basic foundation has proposed higher requirements for the innovation of power marketing management while scientific and reasonable power marketing management should be based on guaranteeing the development moment of power enterprises' marketing. Because there are still some problems in power enterprises, and these problems are mainly how to establish a good image of power c… Show more

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