Diverse Yet Hegemonic: Expressions of Motherhood in “I'm a Mormon” Ads

Chen, Chiung Hwang

doi:10.1080/15348423.2014.871973

Cited by 10 publications

(2 citation statements)

References 9 publications

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“…For example, future research could explore the relationship between the cultural role of testimonial evidence and MLM performance (see Gilkey and Ben-Amos, 1994). Future research could also look at the cultural pressure on LDS women to prioritize motherhood and how those cultural understandings factor into MLM performance (Nelson, 1999; Campbell and Campbell, 1981; Chen, 2014; Heaton, 1986; Wallace, 1984).…”

Section: Discussionmentioning

confidence: 99%

Institutions, the social capital structure, and multilevel marketing companies

Lofthouse

Storr

2020

Journal of Institutional Economics

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In multilevel marketing companies (MLMs), member-distributors earn income from selling products and recruiting new members. Successful MLMs require a social capital structure where members can access and mobilize both strong and weak social ties. Utah has a disproportionate share of MLM companies located in the state and a disproportionate number of MLM participants. We argue that Utah's dominant religious institutions have led to the emergence of a social capital structure, making MLMs particularly viable. Utah is the most religiously homogeneous state; roughly half its population identifies as members of the Church of Jesus Christ of Latter-day Saints (LDS Church). The LDS Church's institutions foster a social capital structure where (almost all) members have access to and can leverage social capital in all its forms. LDS institutions encourage members to make meaningful social connections characterized by trust and reciprocity with other church members in local neighborhoods and across the world.

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Section: Discussionmentioning

confidence: 99%

Institutions, the social capital structure, and multilevel marketing companies

Lofthouse

Storr

2020

Journal of Institutional Economics

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“…The Church provides an interesting context for studying women's volunteering and leadership transferability. Women have many volunteer opportunities for leading in church auxiliary organizations, but Church doctrines, policies, and practices overall privilege traditional gender roles and masculine leadership (Chen, 2014). In the Church, men are supposed to provide for their families and be leaders in both religious and secular spheres.…”

Section: Literature Reviewmentioning

confidence: 99%

Strengthening Sisters: How Latter‐day Saint Missionary Service Prepares Women for Leadership

Lafkas

Fox-Kirk

Madsen

et al. 2021

J of Leadership Studies

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Women, especially those from highly religious societies, are underrepresented in professional and civic leadership positions. Considering how women's life experiences, especially from religious volunteer opportunities, can be reframed as training for broader leadership roles could help address this disparity. The potential for women to learn leadership skills from volunteer religious service is an overlooked, but possibly important, means of transferability to larger leadership roles. The current article describes a qualitative study of women's perceptions of leadership skills gained while serving as full‐time volunteer missionaries for The Church of Jesus Christ of Latter‐day Saints during young adulthood. Respondents described perceptions of leadership skills developed throughout missions as well as perceptions about how they are currently using these skills. Findings suggest many women perceived growth in leadership skills from missionary service, especially in the areas of interpersonal interactions and relationships, although they reported currently utilizing skills more in church and family roles rather than professional or civic ones. The study is discussed in the context of literature related to gender and types of leadership approaches, as well as Relational‐Cultural Theory. Implications for facilitating respondents' post‐mission skill transfer to future leadership roles are presented. Larger scale applications for women's leadership development are also considered.

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Incipient Diversity

Chen¹

2023

The Handbook on Religion and Communication

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Diverse Yet Hegemonic: Expressions of Motherhood in “I'm a Mormon” Ads

Cited by 10 publications

References 9 publications

Institutions, the social capital structure, and multilevel marketing companies

Institutions, the social capital structure, and multilevel marketing companies

Strengthening Sisters: How Latter‐day Saint Missionary Service Prepares Women for Leadership

Incipient Diversity

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