“…Therefore, CS around the IPO may not negatively reflect in future operating performance measured in terms of net profit in a more mechanically reversing way, as would be the case for accrual-based or real profit manipulation (Li and Zhou 2006;Alhadab, Clacher, and Keasey 2015); however, if CS causes a firm to appear more operationally robust than it actually is, a firm engaging in CS should end up performing according to its true (and more negative) potential in the future, leading to lower chances of survivability and success. Indeed, CS may not reverse on the basis of the GAAP net profit reported in future periods; however, it is naturally expected to reverse in terms of future reported operating profit (Cain, Kolev and McVay 2020) and negatively associate with future reported core earnings, with evidence that investors are negatively surprised when misclassified core expenses recur in future periods (Cain, Kolev and McVay 2020;Liu and Wu 2020). This is because, for example, in the case that cash expenses, such as marketing costs, which have been misclassified within special items recur, they should negatively associate with future operating income.…”