Researchers have paid little attention to the way citizens evaluate different electoral systems. This reflects the limited knowledge citizens are presumed to have about alternative electoral arrangements. However, the establishment of a legislature under new electoral rules creates conditions in which citizens can make more informed judgements. Such a situation occurred with the establishment of the Scottish Parliament in 1999, elected under the Additional Member system. Using data collected in 1999 and 2003, we consider Scottish voters' reactions to the new electoral rules. We examine how voters evaluated various features and outcomes of the rules, the structure of voters' attitudes, and which features and outcomes of the rules were decisive in shaping overall support for plurality and proportional voting systems.Keywords: Electoral systems; Electoral reform; Voter attitudes.
1In a representative democracy, elections are the basic mechanism by which citizens select and control those holding government office. However, the character of that mechanism depends on the electoral rules in force, and these vary considerably. There are significant differences between electoral systems in, for example, the number and type of preferences that citizens can express, the way these preferences are translated into social outcomes (in terms of legislative seats and governments) and the nature of local representation. These variations have been the subject of copious, and impressive, research. Much attention has been paid to the impact of different electoral rules on the proportionality of election outcomes, on the nature of party systems, on government formation and on patterns of representation (overviews of research on these themes appear in Colomer, 2004;Farrell, 2001;Grofman and Reynolds, 2001;Shugart, 2005). The implications of different electoral systems for citizens' attitudes and behaviour have been studied too, in particular the impact of different rules on electoral turnout (Blais and Carty, 1990;Fisher et al., 2008; Franklin, 2004: chs4-5; Norris, 2004: ch7) and levels of system support (Anderson, 1998;Farrell and McAllister, 2006;Miller and Listhaug, 1990;Norris, 1999Norris, , 2001. But relatively little attention has been paid to voters' attitudes towards these rules in the first place. Having surveyed the existing research on electoral systems, David Farrell (2001: 187-8) notes that:'For all its strengths, the research to date tends to focus predominantly on macro-level questions, relating to such themes as levels of support for the system, levels of satisfaction with democracy, or the age-old issue of proportionality. In all this research, no effort has been made to glean voter attitudes towards more micro-level questions surrounding the different electoral systems ….'In short, existing research tells us relatively little about voters' attitudes towards different electoral rules, their properties and their outcomes. Where popular attitudes have been explored, this has tended to focus on the impact of...