Doing Social Research on Online Communities:  The Benefits of Netnography

Addeo, Felice; Paoli, Angela Delli; Esposito, Maria Rosaria; Bolcato, Maria Ylenia

doi:10.30958/ajss.7-1-1

Cited by 54 publications

(47 citation statements)

References 40 publications

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“…Our second main goal, in parallel to the development of the QF prototype itself, was to explore how a community-driven initiative can contribute to collectively creating the tools needed to build self-knowledge by conducting a netnographic analysis of the main QF communication channel. Reflecting on the use of this qualitative and interpretative methodology for the study of online communities [53], we find that it adapts well to user-led prototypes, with some particular strengths and limitations.…”

Section: Discussionmentioning

confidence: 97%

Quantified Flu: an individual-centered approach to gaining sickness-related insights from wearable data

Alexiou³

et al. 2021

Preprint

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Background: Wearables have been used widely for monitoring health in general and recent research results show that they can be used for predicting infections based on physiological symptoms. So far the evidence has been generated in large, population-based settings. In contrast, the Quantified Self and Personal Science communities are comprised of people interested in learning about themselves individually using their own data, often gathered via wearable devices. Objective: We explore how a co-creation process involving a heterogeneous community of personal science practitioners can develop a collective self-tracking system to monitor symptoms of infection alongside wearable sensor data. Methods: We engaged into a co-creation and design process with an existing community of personal science practitioners, jointly developing a working prototype of an online tool to perform symptom tracking. In addition to the iterative creation of the prototype (started on March 16, 2020), we performed a netnographic analysis, investigating the process of how this prototype was created in a decentralized and iterative fashion. Results: The Quantified Flu prototype allows users to perform daily symptom reporting and is capable of visualizing those symptom reports on a timeline together with the resting heart rate, body temperature and respiratory rate as measured by wearable devices. We observe a high level of engagement, with over half of the 92 users that engaged in the symptom tracking becoming regular users, reporting over three months of data each. Furthermore, our netnographic analysis highlights how the current Quantified Flu prototype is a result of an interactive and continuous co-creation process in which new prototype releases spark further discussions of features and vice versa. Conclusions: As shown by the high level of user engagement and iterative development, an open co-creation process can be successfully used to develop a tool that is tailored to individual needs, decreasing dropout rates.

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Section: Discussionmentioning

confidence: 97%

Quantified Flu: an individual-centered approach to gaining sickness-related insights from wearable data

Alexiou³

et al. 2021

Preprint

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“…The ethnographic paradigm is still used to display cyberspace life maps so that the meaning of the particular technique does not remain. The authors consider aspects of expertise and access to digital versions of fieldwork (Addeo, Delli Paoli, Esposito, & Ylenia Bolcato, 2019) and continue concentrating on social activities in the respondents' daily life (Kozinets, 2015). Data analysis uses NVIVO12 features such as 'word frequency' and 'word cloud' to check for keywords commonly discussed in cyberspace.…”

Section: Methodsmentioning

confidence: 99%

Music Performance Policy during Covid-19 Crisis: Expectations Versus Reality

Hidayatullah

2021

JASSP

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This paper examines public discourse on web pages and social media as a form of digital ethnography during the COVID-19 crisis. During the "lockdown" in Indonesia, internet traffic increased, creating new habits for performance music. A total of 657 tweets, YouTube talk shows, and online news pages were analyzed using NVIVO12. The data was taken using 'Ncapture,' 'Word Frequency,' and 'Sociogram Analysis.' Each keyword was analyzed as a representation of a particular musical problem during the pandemic. The goal is to identify differences between government policies and their implementation. Online activities explore a variety of things about music during the pandemic. The conversation continued with the awareness that the musicians would be offering their peers. Collective sentiments were more stressed during the COVID-19 crisis, giving rise to social unity. The theory of cooperation between music workers is a solution that can be implemented

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“…The COVID-19 pandemic brought about the ability to collect real-time data regarding the actions of the Haredi community as the pandemic unfolded. Primarily relying on digital ethnography methods by observing day-to-day online activity of participants and in online communities (Hine 2017 ; Addeo et al 2019 ), the data collected serve as an authentic fingerprint aiming to understand meanings and manifestations of everyday communication (Varis 2015 ; Pink 2016 ) between members and outsiders involved in the Haredi community via online platforms.…”

Section: Study Design and Approachmentioning

confidence: 99%

Community-Society Equilibrium: Religious Organizations in the Service of a Secular State

Yogev

2021

Cont Jewry

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Religious enclaves have a long history of relying on internal organizations to care for the vulnerable. Yet very occasionally they avail themselves of the services of those who are not community members. Police agencies working in these enclaves also often rely on community organizations to disseminate information, assist in maintaining public order, and increase police legitimacy. Using the framework of community-society and social control, this study identifies a shift of religious organizations toward greater integration into the public sphere. Under certain social conditions, religious organizations serve as agents of socialization for the enclave community and allow members of the community to participate in public actions, resulting inevitably in higher integration. This study suggests that the boundaries between community and society are flexible and may adjust under certain circumstances, even as religious constraints may pose obstacles for advancing community cooperation with such state organizations as the police.

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Doing Social Research on Online Communities: The Benefits of Netnography

Cited by 54 publications

References 40 publications

Quantified Flu: an individual-centered approach to gaining sickness-related insights from wearable data

Quantified Flu: an individual-centered approach to gaining sickness-related insights from wearable data

Music Performance Policy during Covid-19 Crisis: Expectations Versus Reality

Community-Society Equilibrium: Religious Organizations in the Service of a Secular State

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