Economic evaluation of outsourcing: information and logistics services

Abstract

The aim of the article. The main purpose of the study is to develop scientific, methodological and practical provisions for the formation of organizational and economic dominants, which become one of the main factors in ensuring the rational logistics and information support of production activities of enterprises and organizations. Analyses results. Theoretical and methodological issues of outsourcing as an economic category are considered. A system of indicators has been developed, the use of which largely determines the value of the economic effect when using information and logistics technologies in the production and commercial activities of industrial enterprises. These include indicators of direct action (the effect of using outsourcing, which is directly related to a particular function or business process) and indicators of indirect action (the effect of using outsourcing is not directly related to this function). To calculate the factors of economic effect, which determines the feasibility and effectiveness of the use of outsourcing of logistics services and information technology, a method of synthesis of economic efficiency factors is proposed. This approach significantly expands the possibilities of economic evaluation of the rational use of outsourcing services in production and commercial activities and allows you to more accurately and objectively assess its benefits in the use of outsourcing services and information technology. The methodological approach to evaluating the effectiveness of outsourcing management information systems in real business enterprises is quite universal, as it takes into account the conceptual principles of outsourcing, on the one hand, and allows to adapt the structure of efficiency evaluation depending on the complexity and cost of work. technologies used in business. enterprise, goals and scope of outsourcing. Conclusions and directions for further research. The use of the proposed guidelines in the practice of production and commercial activities of industrial enterprises allows ensuring an important link between the processes of development, distribution and use of information and logistics technologies and their required quality. Studies conducted at enterprises in the Kharkiv industrial region showed that only three of the eight surveyed enterprises have economic grounds for the use of outsourcing. Other enterprises are more expedient from the economic point of view to carry out information (logistical) support of the activity by own forces. Based on this, we consider as a direction of further development and research to develop guidelines for detailing these indicators in order to identify their components, to which the outsourcing company needs to pay special attention.

Маркетинг Вражень: Пошук Оптимальної Стратегії Впливу На Поведінку Споживачів В Умовах Зміни Ціннісних Орієнтирів Суспільства

“…Особливості застосування маркетингу вражень в різних сферах вивчали: Н. В. Васюткіна [6], Л. О. Іванова, О. М. Вовчанська [7], Н. В. Карпенко, М. М. Іваннікова [8], П. Г. Перерва [9], М. Лукашук [10], Л. О. Карбовська, К. Л. Железняк [11] та ін.…”