2012
DOI: 10.1177/0093650212442373
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Economic Expectations, Optimistic Bias, and Television Viewing During Economic Recession

Abstract: We examine the relationship between TV viewing and economic expectations during economic recession. A content analysis of 84 hours of local network primetime programming (news and nonnews) identifies a moderate bias toward economic pessimism in the broadcasts. A survey of the adult population (N = 356) points at a significant positive relationship between TV viewing (total viewing and viewing of news programming) and economic pessimism at both the national and the personal levels. A similar relationship exists… Show more

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Cited by 16 publications
(17 citation statements)
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“…Therefore this effect deserves replication, using sufficient sample and a fully counterbalanced design. We note however that this pattern accords well with findings in other areas of research that have shown negative economic news to produce stronger responses in various indicators of economic activity, compared to positive [6,9,10,13,14,16,19,29,31,3335]. …”
Section: Discussionsupporting
confidence: 91%
“…Therefore this effect deserves replication, using sufficient sample and a fully counterbalanced design. We note however that this pattern accords well with findings in other areas of research that have shown negative economic news to produce stronger responses in various indicators of economic activity, compared to positive [6,9,10,13,14,16,19,29,31,3335]. …”
Section: Discussionsupporting
confidence: 91%
“…The focus on negativity seems to be limited to the coverage of macro-economic news and does not apply to financial news (Hetsroni et al 2014). Studies on the reporting about financial markets have found overtly positive coverage (e.g.…”
Section: Fundingmentioning
confidence: 99%
“…Economic coverage can affect individual citizens' economic perceptions (Boomgaarden et al 2011;Goidel et al 2010;Hetsroni et al 2014) as well as consumer confidence on the aggregate level (Hester and Gibson 2003;Hollanders and Vliegenthart 2011;Soroka 2006). This places a large responsibility on economic journalists and business reporters.…”
Section: Introductionmentioning
confidence: 99%
“…From a cultivation standpoint, however, this could be "good news". Negative economic messages in non-news programming (and let us not forget that negative was the leading category in references to economy in this programming) are better internalized than positive information (Ito, Larsen, Smith, and Cacioppo, 1998) and may be conducive to pessimistic financial expectations (Hetsroni et al, 2012). In the short term, such expectations may bring about an increase in the cost of finanBrought to you by | HEC Bibliotheque Maryriam ET J. Authenticated Download Date | 6/12/15 11:32 PM cial hedging tools and insurance premiums (Puri and Robinson, 2007); in the long term, they are liable to trigger a negative economic chain reaction (Jacobides and Winter, 2010) and escalate recessionary cycles (Navarro, Bromiley, and Sottile, 2010).…”
Section: Similarities In Global News Local News and Entertainment Pmentioning
confidence: 99%