Ecoscale: A scale for the measurement of environmentally responsible consumers

Stone, George Winchester; Barnes, James H.; Montgomery, Cameron

doi:10.1002/mar.4220120704

Cited by 179 publications

(119 citation statements)

References 24 publications

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“…This list was created by looking at examples of such statements in the literature (for this purpose, we found the Ecoscale of Stone, Barnes and Montgomery [40] and the Scale of Environmental Attitudes Inventory of Milfont and Duckitt [41] particularly useful) and adapting those that were deemed relevant for assessing the levels of attachment, awareness, and responsibility of respondents. The statements used were mainly directed towards product users rather than towards farmers and producers, because we were interested in levels of landscape-stewardship commitment among the former group.…”

Section: Surveymentioning

confidence: 99%

Dimensions of Landscape Stewardship across Europe: Landscape Values, Place Attachment, Awareness, and Personal Responsibility

2018

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Improved perceptions towards landscape stewardship, at the local level, could help achieve more sustainable futures. However, little research has been done on the dimensions of landscape stewardship underlying such perceptions. Here we look at the perception of landscape values, place attachment, awareness of the adverse consequences human action might have on landscapes, and ascription of personal responsibility across Europe as well as how these dimensions are connected and influenced by personal capabilities and socio-cultural contexts. We conducted a cross-site comparison study, in six European municipalities, using a survey to capture residents' levels of awareness, responsibility, and attachment as derived from a set of statements. Respondents were also asked to indicate the values they perceive in the local landscape from a given list. The data was analysed by combining frequency analysis, factor analysis, and contingency tables. In our sample of 726 respondents, stronger awareness was related to stronger ascription of personal responsibility, but a connection to place attachment was not clear. Perception of multiple landscape values was related to stronger awareness, responsibility, and place attachment. Meanwhile, awareness and responsibility were influenced by respondents' occupation, levels of income and education, and socio-cultural context, whereas place attachment was linked to their relationship to the local area. We conclude that enhancing commitment towards landscape stewardship, at the local level, requires efforts focused on making environmental education more universal, implementing green options accessible to everyone, and people experientially engaging more actively with their local landscapes.

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Section: Surveymentioning

confidence: 99%

Dimensions of Landscape Stewardship across Europe: Landscape Values, Place Attachment, Awareness, and Personal Responsibility

2018

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“…We adopted a multi-item scale, called Ecoscale [88], used in the literature to measure environmental responsibility and consciousness.…”

Section: Eco-constructsmentioning

confidence: 99%

Does Nationality Matter in Eco-Behaviour?

et al. 2017

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Although many authors agree on the role of personal values in explaining the main determinants of eco-behaviour, disagreement about the effects of socio-demographic features exists, particularly about the effect of nationality. In an attempt to fill this gap in the literature, this paper contributes to the debate surrounding the main determinants of eco-behaviour, based on a cross-country analysis. To test the role of nationality and personal values in eco-behaviour, a linear regression model involving 353 Chinese and 333 Italian subjects was performed. A stepwise analysis was then conducted to identify the main significant effects. The explorative and stepwise analyses confirmed that nationality is significant when explaining individual eco-behaviour, for both Italian and Chinese people. Moreover, the linear regression model, as a stepwise analysis, showed that regulatory focus and universalism are the main personal values influencing ecological behaviour. Differences emerging from the analysis show significant differences in terms of eco-behaviour and eco-awareness, for the two countries involved in the analysis, that might lead companies to adopt different marketing strategies when promoting eco-products.

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“…The cognitive orientation of most green marketing research is based on studies showing a significant influence of environmental knowledge and consciousness on consumer's environmental attitude (Hines, Hungerford & Tomera, 1987;Stone, Barnes & Montgomery, 1995). However, several studies show only a limited influence of cognitive factors such as environmental knowledge, while demonstrating a significant influence of affective factors on environmental purchase behavior (Monhemius, 1993;Davis, 1993;Smith et.…”

Section: Concept Definitionmentioning

confidence: 99%

Green Advertising and Environmentally Responsible Consumer Behavior: The Level of Awareness and Perception of Malaysian Youth

Rahim¹,

Zukni²,

Ahmad³

et al. 2012

ASS

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The study determines to find the level of awareness and perception on green living amongst Malaysian youth through the use of advertising. The main objective is to explore awareness and perception of Malaysian youth towards green advertising promoted by the government. A survey was conducted to gather responses from online respondents using the social media website. Three hundred and twenty respondents have responded to the six month survey time, to a 20 questions questionnaire. The result indicates that, generally, the Malaysian youth have some awareness on what the term 'green living' denotes. However, those who practice green living are lower. They have been exposed to green advertising, but not all practice green living due to the lack of comprehensive understanding of the concept. The Malaysian youth exhibit positive perception towards green advertising. The finding concludes that there is a need for current and upcoming green advertising, especially ones that are done by the government to improve on their message delivery, creativity and information for the youth to respond in practice.

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Ecoscale: A scale for the measurement of environmentally responsible consumers

Cited by 179 publications

References 24 publications

Dimensions of Landscape Stewardship across Europe: Landscape Values, Place Attachment, Awareness, and Personal Responsibility

Dimensions of Landscape Stewardship across Europe: Landscape Values, Place Attachment, Awareness, and Personal Responsibility

Does Nationality Matter in Eco-Behaviour?

Green Advertising and Environmentally Responsible Consumer Behavior: The Level of Awareness and Perception of Malaysian Youth

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