2016
DOI: 10.29302/oeconomica.2016.18.1.2
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"Educational Marketing Challenges - Universities Andgraduates' Employment. A Case Study "

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“…In the field of marketing and religious tourism, researchers have raised questions such as the necessity of marketing integration as a policy in religious organizations, the application of marketing in the religious field, the challenges faced both internationally and in Romania, the peculiarities of marketing in the field of religious tourism, and the contribution of religious tourism to sustainable regional development [21].…”
Section: Literature Reviewmentioning
confidence: 99%
“…In the field of marketing and religious tourism, researchers have raised questions such as the necessity of marketing integration as a policy in religious organizations, the application of marketing in the religious field, the challenges faced both internationally and in Romania, the peculiarities of marketing in the field of religious tourism, and the contribution of religious tourism to sustainable regional development [21].…”
Section: Literature Reviewmentioning
confidence: 99%
“…Current tendencies in the higher education market call for increased cooperation between universities, business and the society. Collaboration with "social actors" is important to develop the most "wanted products", including study programmes, for fulfilling social and individual requirements determined by the labour market demands (Muhcina & Moraru, 2016). It is also crucial to "promote and market" these products for increasing enrolment and attracting excellent academic staff.…”
Section: Literature Reviewmentioning
confidence: 99%