“…In more open-ended tasks, such as the AUT, a dominant initial strategy is based on memory-retrievalpeople often start off by producing known uses (or ideas closely based on known uses)and these initial ideas are often the least creative (Beaty & Silvia, 2012;Gilhooly, Fioratou, Anthony, & Wynn, 2007;Nusbaum & Silvia, 2011). This relates to the well-documented serial position effect in tasks intended to measure divergent thinking: earlier ideas tend to be more common, while later ideas are more original (Beaty & Silvia, 2012;Benedek & Neubauer, 2013;Christensen, Guilford, & Wilson, 1957;Hass, 2017;Hass & Beaty, 2018;Glaveanu, Gillespie, & Karwowski, 2018;Kraus, Cadle, & Simon-Dack, 2019;Kudrowitz & Dippo, 2013). The majority of responses to these idea-generation prompts are typically unoriginal or limited to a restricted set of categories (Beaty & Silvia, 2012;Ezzat, Agogué, Le Masson, Weil, & Cassotti, 2018).…”