The objective of this article is to establish effective strategies for promoting motivation and commitment in learning from virtual university environments, for which, in the first instance, a bibliographic search is carried out on studies that expose activities and methodologies that build improvements in the aspects of analysis from platforms and the use of digitality in university teaching; Secondly, a categorization of the information collected in the studies is established so that functional strategies are selected for the motivation and commitment of university teaching; In the third instance, an analysis is constructed on the way in which these strategies and proposals for pedagogical application help to energize knowledge and practice it effectively in the student. Thus, a qualitative investigation is implemented to prepare a review of the literature that allows the examination of facts from previous studies and with this, an analysis is built around effective strategies that enhance the motivation for knowledge and the commitment to knowledge from the virtual environment. In conclusion, a discussion is proposed about the effectiveness of strategies in the university environment so that it is beneficial for the student's work and personal world.