Against the backdrop of the deepening of digital economy in rural construction, revitalizing rural economy through digital commerce has become a useful approach. Vocational college talents, as an important component of rural talent supply, play a promoting role in rural development. So, it is necessary to evaluate whether the construction of business data courses in vocational colleges meets the needs of rural development and how effective it is in empowering the "digital commerce promotes agriculture" policy. Therefore, this article combines the theory of authenticity evaluation with the willingness and ability of vocational college business talents to return to their hometowns for employment and entrepreneurship, and constructs an evaluation system for business data analysis courses under the background of promoting agriculture through digital commerce, in order to improve the empowerment effect of course construction on promoting agriculture through digital commerce.