Effect of Snowboard Participant's Motivation to Participate on Participation Satisfaction and Reparticipation Intention

Cho, Seok-Yeon; Yoon, Hyoung-Ki; Oh, Sei-Yi; Kim, Dea-Hoon

doi:10.26446/kjlrp.2022.9.46.3.41

kjlrp

2022

DOI: 10.26446/kjlrp.2022.9.46.3.41

|View full text |Cite

Effect of Snowboard Participant's Motivation to Participate on Participation Satisfaction and Reparticipation Intention

Seok-Yeon Cho¹,

Hyoung-Ki Yoon²,

Sei-Yi Oh³

et al.

Help me understand this report

Search citation statements

Order By: Relevance

Paper Sections

Select...

Citation Types

Supporting

Mentioning

Contrasting

Year Published

2023

Publication Types

Select...

Article1

Relationship

Self Cite0

Independent1

Authors

Journals

Cited by 1 publication

(1 citation statement)

References 6 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…이용만족에 대한 설문은[26][27]의 선행 연구를 토대로 보완해 사용했으며, 재참여의도를 측정 하기 위해[28][29]의 연구에서 활용한 설문을 사용했다.7개요인의 문항들은 '1점=전혀 그렇지 않다'부터 '7점=매우 그렇다'까지 구성했다. 조사도구에 대한 구성내용은 [표 2]와 같다.2.3 조사도구 타당도와 신뢰도 검증타당도는 직교 회전의 베리멕스를 통해 탐색적 요인 분석을 실시했으며, 신뢰도 검증은 문항내 적일관성의 Cronbach's α 계수를 산출해서 검증했다.…”

unclassified

The Effect of 5P Factors in Ski Resort Marketing Mix on Satisfaction and Intention to Re-participate

Lee,

Shin

2023

JNCIST

View full text Add to dashboard Cite

This study aimed to provide a method to strengthen competitiveness with other ski resorts by identifying how the 5P factors of ski resort marketing mix affect satisfaction and re-participation intention. Therefore, customers visiting ski resorts across the country were selected as a population, and adult men and women in their 20s or older were selected as samples. The sampling method used convenience sampling. The survey was conducted online using the Google Questionnaire from April 4 to June 23, 2023. A total of 286 people were used for the final analysis, excluding the questionnaires of 14 data that were judged to have been omitted from the collected 300 data. For data processing, frequency analysis, exploratory factor analysis, intra-item consistency, correlation analysis, simple and multiple regression analysis were conducted, and the SPSS (ver. 21.0) program was used. As a result of the study, first, it was found that all 5

show abstract

unclassified

The Effect of 5P Factors in Ski Resort Marketing Mix on Satisfaction and Intention to Re-participate

Lee,

Shin

2023

JNCIST

View full text Add to dashboard Cite

show abstract

scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.

Contact Info

customersupport@researchsolutions.com

10624 S. Eastern Ave., Ste. A-614

Henderson, NV 89052, USA

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Blog Terms and Conditions API Terms Privacy Policy Contact Cookie Preferences Do Not Sell or Share My Personal Information

Made with 💙 for researchers

Part of the Research Solutions Family.

Effect of Snowboard Participant's Motivation to Participate on Participation Satisfaction and Reparticipation Intention

Cited by 1 publication

References 6 publications

The Effect of 5P Factors in Ski Resort Marketing Mix on Satisfaction and Intention to Re-participate

The Effect of 5P Factors in Ski Resort Marketing Mix on Satisfaction and Intention to Re-participate

Contact Info

Product

Resources

About