In spite of the well-known benefits of physical activity, the vast majority of children in North America do not meet current international guidelines for accumulating sufficient health-enhancing physical activity. Indeed, despite considerable attention to this population health crisis, the current prevalence of inactivity, along with its concomitant health consequences, shows little sign of abating. In this paper, we identify acknowledged barriers to wide scale physical activity adoption and maintenance at the population level among children and propose a viable tripartite framework (albeit one that would require political support) that we hope will provide the basis for debate and implementation. We emphasize that each of these considerations, in isolation, would be insufficient to substantively address the problem, but when combined would ensure that all elementary school children (without any medical contraindication) are sufficiently active, rather than the minority of this population.
KeywordsPhysical activity, Children, Population health, PolicyIn North America, the vast majority of children do not meet current guidelines of 60 min of daily moderate to vigorous physical activity (MVPA) [1,2]. Specifically, in the USA, 42 % of children aged 6-11 are estimated to meet these recommendations, while only 8 % of adolescents are sufficiently active [1]. The picture is equally bleak in Canada, with less than 10 % of children and youth meeting these guidelines [2]. In light of compelling medical and epidemiologic evidence concerning both the physiological and psychological benefits of physical activity [3], as well as the prevalence and risks of inactivity (e.g., reduced risk of diabetes, obesity, cardiovascular disease, most cancers, depression) [3], a wide-range of behaviorchange interventions and initiatives have been developed and implemented over the past few decades to encourage children to adopt and sustain active lifestyles. These initiatives have been tested using increasingly robust research designs. Unfortunately, however, the accumulated evidence to date suggests that the effectiveness of these interventions have been limited. To illustrate, in a recent meta-analysis that examined the effects of interventions that were tested using controlled trials in relation to objective measures of physical activity among children, the overall effect of the interventions was very small and equated to an average increase of just 4 min more of walking or running per day on children's overall activity levels [4].Given the current evidence regarding (a) the small effects that the best pediatric physical activity interventions can deliver, (b) the pervasive levels of inactivity that exist among children, and (c) the considerable health-related and developmental costs associated with inactivity among this population, we propose that it is time for a substantive rethink about our