Abstract. To investigate the estrogenic effect of Pueraria mirifica (PM), a Thai herbal plant that contains many phytoestrogens, sexual skin coloration was studied in cynomolgus monkeys. Aged menopausal monkeys were divided into three groups. Each group (n=3) was fed 10, 100, or 1,000 mg of PM daily. The treatment schedule was divided into three periods, a 30-day pre-treatment period, 90-day treatment period, and 60-day post-treatment period. The results show that the sexual skin exhibited reddish coloration within 24 h after PM-treatment and remained this way for the first half of the PMfeeding period. The changes in sexual skin coloration were not dose-dependent. The present results indicate that PM had estrogenic action by increasing reddish sexual skin coloration in aged menopausal monkeys. Key words: Macaca fascicularis, Phytoestrogens, Pueraria mirifica, Sexual skin (J. Reprod. Dev. 52: [537][538][539][540][541][542] 2006) t has been recognized that the roots of Pueraria mirifica (PM), a Thai herbal plant, contain many kinds of phytoestrogens, such as genistein, daidzein, and coumestrol, which are also found in soy plants and soy products, and miroestrol, deoxymiroestrol, peurarin, and mirificin [1][2][3][4]. The phytoestrogens from soys [5,6] and PM roots [7][8][9] have been reported to have estrogenic actions in both in vivo and in vitro studies. The estrogenic effect of PM was examined in vitro using MCF-7 cell proliferation and HepG2 cell transient transfection assay [7,8]. PM had a dual effect on the growth of MCF-7 human mammary adenocarcinoma cells after 4 days of incubation, i.e. stimulating growth at a low dose and suppressing it with a high dose [8]. PM also showed estrogenic activity on a human hepatoma cell line, HepG2 cells, containing estrogen receptor and luciferase reporter gene [7]. Administration of PM produced cornified cells, g r o w t h o f t h e e n d o m e t r i u m g l a n d , a n d proliferation of spiral arteries in ovariectomized rats [9]. Furthermore, we reported in a recent investigation that daily feeding of PM had an estrogenic effect by suppressing gonadotropin and estrogen secretions in aged female cynomolgus monkeys [10].The influence of estrogen on the sexual skin area around the perineum to the base of the tail has been