Effects of COVID-19 pandemics on the cost items of hotel operations

Mesci, Muammer; Öncü, Mehmet Akif; YAVUZ, Aslınur

doi:10.1504/wrstsd.2023.127260

WRSTSD

2023

DOI: 10.1504/wrstsd.2023.127260

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Effects of COVID-19 pandemics on the cost items of hotel operations

Muammer Mesci

Mehmet Akif Öncü

Aslınur YAVUZ

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2024

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Has the pandemic altered luxury consumption and marketing? A sectoral and thematic analysis

Hati,

Kamarulzaman,

Omar

2024

Int J Consumer Studies

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This study analyzes the literature available on consumer luxury consumption and the marketing of luxury products during the COVID‐19 pandemic. The Scopus database was utilized to search for research on luxury products during the pandemic. The study followed the SPAR‐4‐SLR procedure, with 59 articles analyzed using VOSviewer to provide network and density visualization. Triangulation of analysis was conducted using NVivo as the software offers rigor in the systematic literature review. The VOSviewer network and density visualization show that the analysis of the luxury industry literature can be elucidated by sectors and themes. The results indicate that the majority of the literature on luxury discussed hospitality, especially the hotel setting, followed by luxury fashion and tourism. Many sectors, such as luxury automotive, beauty, arts, and so forth were overlooked. Online landscape, branding, social responsibility, communication, sustainability, the self, and culture are the dominant themes in literature. The study sheds light on important themes, sectors, and research gaps, benefiting academic scholars and industry practitioners in understanding and navigating the challenges and opportunities in the luxury market during crises.

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Has the pandemic altered luxury consumption and marketing? A sectoral and thematic analysis

Hati,

Kamarulzaman,

Omar

2024

Int J Consumer Studies

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scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.

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Effects of COVID-19 pandemics on the cost items of hotel operations

Cited by 1 publication

References 0 publications

Has the pandemic altered luxury consumption and marketing? A sectoral and thematic analysis

Has the pandemic altered luxury consumption and marketing? A sectoral and thematic analysis

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