2023 IEEE Visualization and Visual Analytics (VIS) 2023
DOI: 10.1109/vis54172.2023.00011
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Effects of data distribution and granularity on color semantics for colormap data visualizations

Clementine Zimnicki,
Chin Tseng,
Danielle Albers Szafir
et al.
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Cited by 2 publications
(2 citation statements)
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“…Experts acknowledge that chromatic colormaps should also be aesthetically pleasing [48]. But the aesthetic utility of a colormap will vary with the characteristics of the audience (e.g., personal preference or past experience [2]), the specific dataset (e.g., semantics [61] and distributions [79]), and the problem space (e.g., the target visualization [67] or the data domain [13]). For example, how we see colors on a chart varies depending on the sizes, the shapes, and the spatial distribution of the colored marks [67,79].…”
Section: Quantifying Colormap Utilitymentioning
confidence: 99%
See 1 more Smart Citation
“…Experts acknowledge that chromatic colormaps should also be aesthetically pleasing [48]. But the aesthetic utility of a colormap will vary with the characteristics of the audience (e.g., personal preference or past experience [2]), the specific dataset (e.g., semantics [61] and distributions [79]), and the problem space (e.g., the target visualization [67] or the data domain [13]). For example, how we see colors on a chart varies depending on the sizes, the shapes, and the spatial distribution of the colored marks [67,79].…”
Section: Quantifying Colormap Utilitymentioning
confidence: 99%
“…Beyond these perceptual guidelines, colormaps should also have aesthetic appeal [48], which can depend on color-data semantics (e.g., cool-warm, positive-negative affects) [4], branding, domain conventions, or personal preferences [54]. Furthermore, how we see colors applied on a chart will vary with the sizes and shapes of the colored marks [67], their spatial distribution [79], and the chart's background color [54]. These factors and their interactions make colormap design challenging for a typical data analyst.…”
Section: Introductionmentioning
confidence: 99%