Two strains of bacteria capable of carrying out the 0-methylation of phenolic compounds, one from the gram-positive genus Rhodococcus and one from the gram-negative genus Acinetobacter, were used to examine the 0-methylation of phenols carrying fluoro-, chloro-, and bromo-substituents. Zero-order rates of 0methylation were calculated from data for the chloroand bromophenols; there was no simple relationship between the rates of reaction and the structure of the substrates, and significant differences were observed in the responses of the two test organisms. For the gram-negative strain, the pattern of substitution was as important as the number of substituents. Hexachlorophene was resistant to 0-methylation by both strains, and tetrabromobisphenol-A was 0-methylated only by the gram-positive strain. It is suggested that in the natural environment, bacterial 0-methylation of phenols carrying electron-attracting substituents might be a significant alternative to biodegradation.